We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Is the party over for the FTSE 100 – or not?

Christopher Ruane sees reasons to be concerned about the direction of travel for the FTSE 100 in coming months. So, what’s he doing about it?

| More on:
Portsmouth, England, June 2018, Portsmouth port in the late evening

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

In recent years, investors have grown accustomed to strong performance by the FTSE 100 index of leading British shares.

It has repeatedly hit new highs, including so far this year.

Should you buy JD Sports Fashion shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

But with war in the Middle East, elevated geopolitical concerns, and uncertainty about what international developments may end up meaning for the economy, the FTSE 100 has been heading downwards over the past couple of weeks.

Could this be a sign of worse to come?

UK listed, globally active

The FTSE 100 contains 100 shares listed on the London market. But while it has its fair share of British businesses like Next and Severn Trent, FTSE 100 companies make most of their money overseas.

That reflects the global nature of many of the firms, such as Prudential and Unilever. So, global events can certainly have an impact on the index.

For FTSE 100 companies like oil majors BP and Shell, rising oil prices could actually turn out to be good news.

For other members, though, cost inflation could eat into profits while uncertainty is a threat to customer demand. British Airways owner International Airlines Group is an example.

So it is difficult to form a clear picture of what impact recent events may have on index members’ business performance over time.

But, in general, markets dislike uncertainty. What is also clear is that the current global climate is pushing up some prices, reducing demand in some areas and leading businesses to postpone certain decision processes.

Taken together, that is bad news for the short to medium-term health of the world economy, in my view.

Here’s why I’m a long-term investor!

Fortunately, though, I take a long-term approach to investing.

So, when share prices seem attractive even for a short period of time, I have a buying opportunity. But when the price of a share I own falls below what I think is reasonable for the business, I do not lose any sleep over it.

Over time – even if it takes years – I expect that buying a diversified portfolio of high-quality companies when I can do so for an attractive price will help me to build wealth.

Looking for opportunities in today’s market

That helps explain why I am not too worried about what is happening to the FTSE 100 right now.

It could be that the strong performance of the past several years now becomes a memory and the party ends, with the index continuing to slide.

That would not bother me, though, as over the long run I expect the index to do well – and right now I am looking for individual shares to buy, not an index tracker.

One FTSE 100 share I continue to think investors should consider is JD Sports (LSE: JD), which sells for pennies.

Fragile consumer confidence could hurt demand for pricy sportswear. Higher global shipping costs is also a risk to profitability.

Still, I think the business has a lot going for it. It has a strong brand, large customer base, global footprint, and proven business model.

I reckon the current share price looks cheap from a long-term perspective, at just eight times earnings.

JD Sports has grown substantially in recent years and navigated demand and supply chain risks before. I am optimistic that it has what it takes to keep doing so.

C Ruane has positions in JD Sports Fashion. The Motley Fool UK has recommended Prudential Plc and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Middle-aged white man pulling an aggrieved face while looking at a screen
Investing Articles

Forget Rolls-Royce shares, this incredible penny stock is forecast to soar 762%!

Faron Pharmaceuticals shares are forecast to gain 762% in the coming 12 months, mimicking the recent performance of Rolls-Royce shares.

Read more »

Close-up of children holding a planet at the beach
Investing Articles

How to turn a £20,000 ISA into a £20-a-day passive income stream

Does earning regular passive income seem out of your grasp? Break it down to a simple, step-by-step plan, and it’s…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

3 UK shares tipped to soar 100% (or more) in the next 12 months

Mark Hartley assesses the growth potential of three lesser-known UK shares with optimistic broker targets. Could they double in value…

Read more »

Curtains, happy woman and thinking of future in home, planning and reflection of mindset with view. Window, smile and African girl with vision, ideas and dream for morning inspiration in living room.
Investing Articles

Up 36% in 3 months! Is this beaten-down FTSE 100 growth stock finally ready to rocket?

Sensing a bargain, Harvey Jones snapped up this growth stock whose shares have fallen by half. Suddenly things are starting…

Read more »

Image of happy young people man and woman in basic clothing thinking and touching chin while looking aside isolated over yellow background
Investing Articles

Up 147% with a 6%+ yield and dirt-cheap P/E – yet this FTSE 100 dividend stock still flies under the radar

Harvey Jones flags up an impressive UK-listed dividend stock that may have passed some investors by. What's driving its stellar…

Read more »

Mining truck in a coal open pit mine
Investing Articles

Forget SpaceX! 2 top growth stocks to consider buying in August

Hunting for growth stocks to buy? Ben McPoland spotlights a tech share from across the pond and another in the…

Read more »

Investing Articles

£1,500 buys 447 shares in this UK stock that’s trouncing the FTSE 100

The FTSE 100's up nicely in the past year, but my favourite growth stock from the FTSE 250 has blown…

Read more »

Electric cars charging at a charging station
Investing Articles

Is this $7 stock the next Tesla?

After skyrocketing over the past decade-and-a-half, everyone has heard of Tesla stock. But this $7 upstart is still under the…

Read more »