We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

2 no-brainer buys for my Stocks and Shares ISA in 2025

Harvey Jones picks out a couple of thriving FTSE 100 companies that he’s keen to add to his Stocks and Shares ISA. He reckons they’re as solid as it gets.

| More on:
Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Lately I’ve been exercising my brain over which companies to buy for my Stocks and Shares ISA next year – but am I guilty of overthinking it? These two FTSE 100 stalwarts look so solid that I’m tempted to de-activate my brain and buy them both without further ado.

Should you buy HSBC Holdings shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

As the UK high street endures a repeated beating, clothing and homewares retailer Next (LSE: NXT) stands tall. It’s even turned the retail meltdown to its advantage, snapping up Joules and MADE, and built large equity stakes in JoJo Maman Bébé, Reiss and FatFace.

While Mike Ashley’s Frasers Group has done the same, its luck appears to have run out lately with its shares down 34% this year. But the Next share price is up 22% (and a wowser 75% over three years).

Can Next continue to thrive in 2025?

Next retains a bricks and mortar presence, but has supplemented this with e-commerce growth while its Total Platform venture adds another string, selling marketing, warehousing and distribution services to third-party businesses.

Even the weather gods are smiling on Next, with an early cold snap lifting full-price sales by 7.6% in the 13 weeks to 26 October. The board forecasts 2024/25 pre-tax profits will climb 9.5% to a little over £1bn.

Even Next has risks. The upcoming increase to employer’s national insurance contributions will squeeze margins, as will the inflation-busting 6.7% minimum wage hike. Both come into force in April. If inflation returns to 3% as predicted, this will hit consumer spending power while driving up input costs.

Given their strength, Next shares look decent value at 14.95 times earnings. While 2025 could be tough for the UK economy, my investment horizons stretch much longer than that, and I expect this well-run company to thrive over time.

I also think HSBC Holdings (LSE HSBA) is also the closest investors can get to a no-brainer stock pick. Its shares are up 24% this year, and 75% over five.

HSBC looks a sound bet too

The board has also lavished loyal investors with share buybacks and dividends, funded from the proceeds of 2023’s bumper $30.3bn pre-tax profit. That was up 78% on the previous year, so it’s growing rapidly too. The trailing yield is a bumper 6.4%.

Despite their many charms, HSBC’s shares look good value, trading at 8.39 times earnings. That’s pretty standard for a FTSE 100 bank right now, to be fair. Asia-focused HSBC finds itself caught between the world’s two big superpowers – the US and China – and may ultimately have to choose between the two.

New CEO Georges Elhedery is alert to the threat and now plans to divide operations into eastern and western markets. Another risk is that the Chinese economy is continuing to struggle, and Beijing’s stimulus packages keep falling short. Yet that doesn’t seem to have affected HSBC so far.

I’m drawing up a hit list of companies to buy for my Stocks and Shares ISA, and these two are both on it. No brain power required. Well, maybe a little bit.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has recommended HSBC Holdings. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

This way, That way, The other way - pointing in different directions
Investing Articles

Investec vs Aberdeen: which is the better income stock to buy?

Aiming to boost the average yield of his income portfolio, Mark Hartley's looking for new income stocks to buy on…

Read more »

Asian man looking concerned while studying paperwork at his desk in an office
Investing Articles

Down 41% since January, this quality S&P 500 stock is stinking out my ISA

The tide's turned against this S&P 500 robotics stock. Is it time to dump it? Or is there a no-brainer…

Read more »

GSK scientist holding lab syringe
Investing Articles

By mid-2027, analysts expect £6,000 in GSK shares to be worth…

GSK shares are currently trading almost 20% below their 2026 highs. Is there potential for a rebound over the next…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Up nearly 1,400% in 5 years! But are Rolls-Royce shares still secretly undervalued?

After skyrocketing, Rolls-Royce shares are now near an all-time high, but could the engineering giant still have more room to…

Read more »

Happy senior couple hugging and enjoying retirement at home
Investing Articles

By mid-2027, analysts expect £5,000 in Barclays shares to be worth…

Barclays shares have outperformed the FTSE 100 by a wide margin over the last year. And City analysts expect to…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Near 5-year lows, here’s what the experts say about the Diageo share price

Ben McPoland's questioning his sanity after investing in Diageo. Where do institutional analysts see its share price heading over the…

Read more »

British Airways cabin crew with mobile device
Investing Articles

Up 165% but still with a P/E of 7.9. Is the IAG share price a generational bargain?

The IAG share price has been on fire for the last two years, delivering some of the biggest returns in…

Read more »

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Here’s the latest Vodafone share price forecasts for 2027

Up 35% in 12 months, the Vodafone share price is beating the stock market right now, but can this momentum…

Read more »