We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

The Rightmove share price just soared 24%! What’s the best move now?

The Rightmove share price is surging on takeover news. Should Edward Sheldon sell his shares and bank his profits or hold for now?

| More on:
Housing development near Dunstable, UK

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

The Rightmove (LSE: RMV) share price is up significantly this morning (2 September). As I write this, it’s 24% higher than Friday’s closing price.

As a long-term investor in Rightmove, I’m obviously very happy with this jump. But what’s the best move to make now? Should I sell my shares and take my profits off the table or hold on to them?

Should you buy Rightmove Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Why the shares have soared

The reason the share price has popped today is that overnight, it came to light that Australian property search firm REA Group (which I’m also an investor in) is considering buying Rightmove in a cash and share offer.

REA Group says that it sees a “transformational opportunity” to apply its capabilities and expertise, and create a global and diversified digital property company with number one positions both in Australia and the UK.

It’s worth pointing out that the Australian company has not yet approached, or had any discussions, with Rightmove. And it has noted that there’s no guarantee an offer will be made.

However, REA Group now has to either lodge a firm bid for Rightmove or back out by 30 September, due to UK takeover rules.

The right move now

I’ve been in this kind of situation many times before. And it’s always a little hard to know what to do.

Selling my Rightmove shares now could look smart if no offer ends up coming through and the share price falls back to lower levels.

But it could be a huge mistake if Rightmove is able to negotiate a higher offer or other bidders emerge and the share price surges even higher.

Still cheap?

Looking at the fundamentals here, I’m going to hold on to my Rightmove shares for now.

Next year, the company is forecast to generate earnings per share of 29.3p. So, at the current share price of 689p, the forward-looking price-to-earnings (P/E) ratio is only 23.5.

That strikes me as a little low for a takeover here.

This is a company that has:

  • An extremely strong brand and market position
  • A brilliant long-term growth track record
  • A very high return on capital (it’s one of the most profitable companies in the entire FTSE 100 index)
  • A rock-solid balance sheet
  • Rising dividends

So, I think it deserves a higher valuation.

I’d actually be a little disappointed if Rightmove was to agree to a takeover at current prices.

I also wouldn’t be surprised to see other bidders emerge given Rightmove’s market position and treasure trove of data.

Other international property companies that could be interested in the company’s assets. As could private equity firms and technology companies like Amazon.

One other thing worth mentioning here is that the shares have traded at higher levels in the past. Back in late 2021, they rose to around 800p. This is another reason I’m going to hold for now.

Risk versus reward

Now, this strategy could backfire on me. As I said earlier, there’s no guarantee that a bid will come through. REA Group could do more research, find something that it doesn’t like (such as rising levels of competition in the UK property search market), and back away from an offer.

But even if that did happen, I’d be comfortable owning the shares. This is a high-quality company and I’d expect the stock to do well for me over the long run.

Ed Sheldon has positions in Amazon, REA Group, and Rightmove Plc. The Motley Fool UK has recommended Amazon and Rightmove Plc. John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Market Movers

Young black female footballer training on stadium pitch
Investing Articles

How has this FTSE 250 share surged ANOTHER 7% today?

Applied Nutrition shares have soared on Monday after another brilliant trading update. So what's the FTSE 250 company's secret?

Read more »

Aerial shot showing an aircraft shadow flying over an idyllic beach
Investing Articles

Why is EasyJet stock suddenly a takeover target for US investors?

Andrew Mackie looks at easyjet shares jumping on US takeover talk — but is this a genuine re-rating or just…

Read more »

Row of blue European Union flags in Brussels.
Investing Articles

After crashing 13.7% today, is Wise now a stock market bargain at 805p?

Wise was one of the biggest fallers on the UK stock market today. What on earth is going on with…

Read more »

UK supporters with flag
Investing Articles

The Ocado share price jumped 13.5% this morning! Is this a once-in-a-lifetime recovery opportunity?

It's a red letter day for the Ocado share price, giving investors in the FTSE 250 stock a rare shot…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

Up 16.5%! Here’s why Hollywood Bowl stock smashed the FTSE 250 today

Ben McPoland has been banging the drum for this FTSE 250 dividend stock recently. Why did it just suddenly spike…

Read more »

Edinburgh Cityscape with fireworks over The Castle and Balmoral Clock Tower
Investing Articles

Now above £15, where next for the flying Scottish Mortgage share price?

The Scottish Mortgage share price has rocketed 130% in the past three years. But the next few months could be…

Read more »

Young Woman Drives Car With Dog in Back Seat
Investing Articles

Why has the Pets at Home dividend been slashed?

Pets at Home has announced its full-year dividend -- and this shareholder isn't happy! Here's why he's losing enthusiasm for…

Read more »

Investing Articles

Why did this skyrocketing FTSE 250 growth stock just jump another 15%?

Growth stock investors wanting to capitalise on the potential demand for power by AI data centres might do well to…

Read more »