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I love this FTSE 100 giant for 2024

2024 could well be an uncertain year, as many predict a recession. But I think this FTSE 100 major name could have a great year regardless.

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Side of boat fuelled by gas to liquids, advertising Shell GTL Fuel

Image source: Olaf Kraak via Shell plc

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Shell (LSE:SHEL), a global giant in the energy sector, is interesting to watch against the backdrop of the industry’s transformation. As we witness the interplay between traditional energy demands and the rising tide of renewable resources, I love the look of this FTSE 100 giant for the next few years.

Financial strength

Shell’s financial metrics offer a window into its market position and future prospects. Based on its latest results, its price-to-earnings (P/E) ratio hovers around 7 times. But this figure is intriguing when compared to the industry average of 10.1 times.

Should you buy Shell Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Shell’s revenue in the last quarter stood at approximately $405bn, reflecting its robust market presence. However, navigating through its discounted cash flow calculation (DCF), the company may be 23% undervalued. In fact, both the P/E and DCF point to undervaluation.

Transitioning to renewables

In recent years, Shell has earmarked substantial investments for renewable energy projects. This strategy shift isn’t just in response to rising eco-awareness, but reflects the market’s overall direction. For instance, the company’s commitment of $63bn this year to renewable ventures like wind and solar energy highlights its resolve in shaping a sustainable energy future.

Over the next year, earnings in the energy sector are expected to decline by an average of 8.2%, but at least Shell expects to only decline by 3.3%. Still, a drop is a drop, but I see this as the price of the transition. And if the company can emerge again on the other side as one of the leaders, it’ll be set for a very lucrative future.

A decision for investors

Investors need to weigh up the company’s dual identity. On one side, there’s the stability and dividends (4.1% yield) associated with a behemoth like Shell. On the other, the transition to renewables is full of uncertainties. Will Shell’s renewable investments compensate for the projected downturn in fossil fuel demand? This question looms large for its shareholders.

Of course, while the company strides towards green energy are praiseworthy, it’s hard to overlook its deep roots in oil and gas. These segments wont be fading any time soon and will continue to contribute significantly to the bottom line. The balancing act between its traditional operations and renewable ventures amid economic uncertainty will be crucial to watch over the coming years.

Many areas of the market are likely to be volatile over the coming months and years, but one thing that will be under the microscope as net-zero strategies progress is the energy sector. With demand for electricity growing enormously, I want to invest in companies innovative enough to keep up, but strong enough to survive.

Am I buying?

Shell’s journey mirrors the broader energy sector’s challenges and opportunities. Investors should monitor the progress of Shell’s strategy to navigate this changing landscape. Understanding the implications of its renewable shift is key to gauging its long-term viability. As the FTSE 100, and world markets evolve generally, so must our investment strategies. I love how strong this company looks as it prepares to reinvent itself, and will be buying some shares at the next opportunity.

Gordon Best has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

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