We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

8.3% yield! This FTSE 100 giant looks ridiculously good value

Some FTSE 100 stocks may have taken a kicking, but with inflation falling these mega dividend yields look tremendous value, says Tom Rodgers

| More on:
Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

I reckon the FTSE 100’s largest insurance company, Aviva (LSE:AV), could be cracking value at current prices. While fears around the health of the UK economy have depressed the share price, I think this is overdone.

An 8.3% yield is on offer for income investors.

Should you buy Aviva Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

That’s more than twice the FTSE 100 average of 3.6%. So is now the time to consider loading up on the shares?

Income and growth

Aviva swung from a £1.9bn profit in 2021 to a £1.1bn loss in 2022. That’s been the source of much muttering in the ranks.

But City analysts are projecting a return to £1bn profit in the full-year 2023 results. And a whopping 59.7% growth in earnings per share next year. Aviva has told the market that it will continue raising dividends per share from today’s 31.8p to 34.6p by 2024.

I don’t think the share price has moved up enough to capture the reality of such a turnaround.

Aviva represents a value play, there’s little doubt of that. The shares have rebounded from a three-year low of £3.75, set in September. But I see potential for further rises here.

Undervalued

Aviva isn’t only the UK’s largest insurer. It’s also Britain’s largest life insurer, with a more than 20% market share.

It’s now priced at just over £4 a share. This gives the company a price to earnings ratio of 9.6. That’s well under the FTSE 100 average of 13. It’s also too cheap for a fundamentally sound business like this one, in my opinion.

The company reported in its latest quarterly results that its cash and capital position is “robust”. It also noted that it increased the interim dividend by 8%.

One risk to the Aviva share price comes from a macroeconomic perspective. In a slower economy, fewer businesses tend to prioritise insurance. That makes for a potentially shrinking pool of new customers.

Strong at the top

I always look at leadership first when evaluating any potential additions to my portfolio. By any measure, CEO Amanda Blanc has done an admirable job.

Since taking over from Maurice Tulloch in July 2020, the Aviva chief executive has dramatically streamlined the business. It now operates in eight fewer international markets than when she arrived.

At the same time, Blanc has moved to get ahead of Aviva’s rivals. Buying up competing firm AIG Life UK for £460m in September 2023 was a good way to do that. As the legendary CEO Jack Welch famously said, the way to get ahead is to “buy or bury the competition”.

Takeover bait?

In October 2023, Aviva shares jumped on reports that the business was attracting takeover interest. The Times said several multinationals were interested. These include Germany’s largest insurer Allianz and the £72bn Danish firm Tryg. While a buyout figure of £6 a share (50% above the current share price) was mooted, I’d normally not buy into a company just on takeover rumours alone. I could be waiting a very long time to see that buyout go through.

Still, of its FTSE 100 rivals, only Legal and General has a higher payout ratio. Aviva’s 8.3% yield is more than four times higher than rival Prudential.

With all that in mind, I think Aviva could be a brilliant bargain based on its profit outlook.

Tom Rodgers has no position in any of the shares mentioned. The Motley Fool UK has recommended Prudential Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Rolls-Royce's Pearl 10X engine series
Investing Articles

Up nearly 1,400% in 5 years! But are Rolls-Royce shares still secretly undervalued?

After skyrocketing, Rolls-Royce shares are now near an all-time high, but could the engineering giant still have more room to…

Read more »

Happy senior couple hugging and enjoying retirement at home
Investing Articles

By mid-2027, analysts expect £5,000 in Barclays shares to be worth…

Barclays shares have outperformed the FTSE 100 by a wide margin over the last year. And City analysts expect to…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Near 5-year lows, here’s what the experts say about the Diageo share price

Ben McPoland's questioning his sanity after investing in Diageo. Where do institutional analysts see its share price heading over the…

Read more »

British Airways cabin crew with mobile device
Investing Articles

Up 165% but still with a P/E of 7.9. Is the IAG share price a generational bargain?

The IAG share price has been on fire for the last two years, delivering some of the biggest returns in…

Read more »

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Here’s the latest Vodafone share price forecasts for 2027

Up 35% in 12 months, the Vodafone share price is beating the stock market right now, but can this momentum…

Read more »

Close-up image depicting a woman in her 70s taking British bank notes from her colourful leather wallet.
Investing For Beginners

At almost 20-year highs, here’s where the experts think the Barclays share price could go from here

Jon Smith points out that the Barclays share price could still move higher in the coming year, with several positive…

Read more »

Pakistani multi generation family sitting around a table in a garden in Middlesbourgh, North East of England.
Investing Articles

From £5k to £12.4k! Is the current Tesco share price still a bargain?

The Tesco share price has more than doubled investors' money since 2021, but is the stock still a bargain buy…

Read more »

Joyful mature couple having fun together enjoying vacation on city street. Two retired older people enjoying time together during autumn holidays or weekend getaway
Investing Articles

How I’m using a £20k ISA to aim for a £9,982 yearly second income in retirement

Harvey Jones shows how he hopes to generate a bumper second income from investing in FTSE 100 dividend stocks without…

Read more »