We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Today’s financial crisis is the perfect moment to buy cheap shares

I’m building a portfolio of FTSE 100 stocks by purchasing cheap shares whenever I see an opportunity. There’s a good one right now.

Black father holding daughter in a field of cows

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

The UK is in a pickle but that isn’t going to stop me from buying cheap shares. In fact, I see it as a good time to do so.

The FTSE 100 has dropped below 7,000, after the Bank of England’s battles to prevent a pension fund meltdown and another sterling collapse. It trades at 6,913 as I write this, a drop of 7.89% year-to-date.

Should you buy Rolls Royce shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

It has fared better than the US S&P 500, which is down a brutal 24.49% this year. The FTSE 100 is full of solid, undervalued dividend stocks in sectors like banking, utilities, mining, consumer staples and energy. By contrast, the S&P 500 is packed with overvalued growth stocks that are struggling as sentiment plummets.

I’m looking for cheap shares now

Yet the FTSE 100 has dropped far enough to offer me real value. Some of my favourite shares are available at astonishingly low valuations, as measured by the price/earnings ratio.

Anglo American is trading at 4.2 times earnings and yields a staggering 9.54%. That offsets most of this year’s inflation surge. Like any stock, it is not without its risks. The slowing Chinese economy is hitting demand for raw materials. Given today’s dirt-cheap valuation, that is a risk I’m happy to take.

I’m also tempted by housebuilder Barratt Developments, which is valued at a meagre 4.1 times earnings and yields an amazing 10.8%. Again, there’s a reason why this share is cheap.

UK interest rates look set to rise sharply and this will drive up mortgage costs, forcing some owners to sell as they can’t manage repayments. House prices are likely to fall to match the new reality of higher borrowing costs. 

Pharmaceutical giant GSK, formerly GlaxoSmithKline, looks tempting too. Currently, it’s valued at just 11.99 times earnings while its yield has rocketed to 7.12%.

GSK even enjoyed a share price boost this week after its whooping cough vaccine was approved for use in pregnant women in the US. Yet it also faces a specific risk, with a potential $5bn litigation cost for stomach acid treatment Zantac, which may elevate cancer risk. This may not be resolved for several years, weighing on the share price.

FTSE 100 shares at tempting prices

These are big businesses with solid core operations that are astonishingly cheap. That makes me tempted to buy them (although I’ll need to explore GSK’s Zantac issue further).

2022 has been a tough year for markets and the UK now looks set to fall into recession, which could last for all of 2023. Despite all the problems, that won’t stop me from buying shares today for two reasons.

First, wider stock market movements are impossible to predict, so I don’t even try. Second, because I’m investing for a minimum of 15 to 20 years. Over such a lengthy period, any shares I buy today have plenty of time to recover.

The sooner I buy cheap shares like these, the sooner I can start reinvesting their dividends to purchase more stock. By the time the recovery comes, my holdings will be bigger, and with luck I will reap the rewards.

Harvey Jones doesn't hold any of the shares mentioned in this article. The Motley Fool UK has recommended GSK plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Array of piggy banks in saturated colours on high colour contrast background
Investing Articles

Near 5-year highs, here’s what the experts are saying about the Lloyds share price

Analysts have been steadily raising their Lloyds share price guidance all year, as the bank has been going from strength…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Growth Shares

Near 2010 highs, here’s where the experts think the BP share price could go next

Jon Smith explains why the future looks bright for the BP share price, but flags up its sensitivity to oil…

Read more »

Exterior of BT Group head office - One Braham, London
Investing Articles

Down from a 5-year peak, here’s how high this expert thinks BT shares could soar

This recent analyst upgrade suggests BT shares could climb 50% or more. And although not everyone is so upbeat, targets…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

With millions to spare, Nick Train is piling into this FTSE 100 stock up 4,300%

A 100-year old investment trust from the FTSE 250 is planning to load up on of this barnstorming FTSE 100…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

£15,000 invested in Rolls-Royce shares at the start of 2025 is now worth…

Christopher Ruane explains how buying Rolls-Royce shares just over a year-and-a-half ago would have seen an investor more than double…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

3 chip stocks down 25% or more to consider buying for the AI boom

Looking for stocks to buy amid the meltdown in the chip sector? Edward Sheldon believes these three names are worth…

Read more »

Modern apartments on both side of river Irwell passing through Manchester city centre, UK.
Investing Articles

Could this REIT turn £10,000 into a £780 second income under Andy Burnham?

As Andy Burnham enters No 10, Stephen Wright looks at a stock that could benefit from a Prime Minister focused…

Read more »

Silhouette of a bull standing on top of a landscape with the sun setting behind it
Investing For Beginners

£5k invested in 2025’s best-performing FTSE 100 stock in January would currently be worth…

Jon Smith points out why a FTSE 100 stock soared in value last year, but why 2026 isn't quite turning…

Read more »