We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Will tobacco stocks increase in price in future?

With high yields and cheap looking valuations, our writer explains why he hopes share price growth in tobacco stocks can help his portfolio.

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Looking at tobacco stocks right now, they look really cheap to me.

For example, British American Tobacco yields 8.2% and sells at a price-to-earnings ratio of less than eight. Across the pond, it’s a similar story. Altria yields 8.1% and has a P/E ratio beneath 10.

Should you buy Rolls Royce shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Normally, seeing such juicy numbers, I would expect the share prices to improve in coming years to bring the yields and valuation metrics closer to the market as a whole. If that did happen, it could be doubly good for me – not only would I have locked in the BATS yield by buying it at today’s price, I would also benefit from the share price appreciation. But is this likely for tobacco stocks?

Long-term value destruction

It’s worth noting that UK tobacco stocks have fallen significantly in recent years. BATS, for example, has lost 9.7% over the past year. So, even allowing for the rich dividend, if I had bought the shares a year ago I would be in the red. Over five years it’s the same story, as BATS has lost 40%. It’s a similar situation at UK rival Imperial Brands. While it has moved up 3.9% over the past year, the past five years have seen the share price decline by 55% – and there was a substantial dividend cut to boot.

So, looking backwards, tobacco stocks haven’t been great value creators in recent years.

I think there are a number of reasons for that, some of which remain risks for the future. Continued concerns about declining smoking rates hurting revenues and profits is one. An increase in ethical investing has meant a lot of investors shun tobacco stocks, which can hurt pricing as supply outstrips demand. Additionally, the past few years have seen a bull market driven by growth shares. In such markets, defensive sectors such as tobacco often underperform.

Will tobacco stocks keep falling in price?

Past performance isn’t a guide to what will happen next. Will tobacco stocks keep declining? They could do but I don’t think they will. That is the reason I hold both Imperial and BATS in my portfolio.

Clearly, demand and regulatory issues will impose growing challenges for the industry in coming years and decades. But that doesn’t mean it will collapse. It may slowly fade away, but in the meantime there is still the opportunity for substantial cash flow generation. Tobacco valuations have been falling but I reckon they are now starting to level out. The modestly positive Imperial performance over the past year is an example of that happening. If there is a reassessment of the sector by investors, or a move into defensive sectors because of a falling market, I think that could provide the impetus for a rerating of tobacco stocks.

I’m buying tobacco stocks

That’s why I continue to hold tobacco stocks, as well as adding to my position. Not only do I think there may be long-term price appreciation, I currently get paid handsomely to wait in the form of high single-digit percentage dividend yields.

Christopher Ruane owns shares in British American Tobacco and Imperial Brands. The Motley Fool UK has recommended British American Tobacco and Imperial Brands. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Down 53% since May, is this SpaceX-backed UK stock now in the bargain bin?

The Filtronic (LSE:FTC) share price has come crashing back down to earth in recent weeks. Has the selling gone too…

Read more »

Close-up as a woman counts out modern British banknotes.
Investing Articles

3,566 shares in this FTSE 100 stalwart earns a £1,443 second income

Stephen Wright sees Unilever's battered share price as an attractive option for investors looking for a second income to consider.

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

3 stocks I’m looking to buy in July

Stephen Wright’s stocks to buy list for July includes a specialist chemicals recovery play, a quiet infrastructure compounder, and an…

Read more »

ISA Individual Savings Account
Investing Articles

How do the government’s latest changes affect your Stocks and Shares ISA?

Stephen Wright explains what the new anti-circumvention rules mean for investors with uninvested cash in their Stocks and Shares ISAs.

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

Here’s how much I think Rolls-Royce shares will be worth by the end of 2027

Ken Hall is considering buying Rolls-Royce shares. But just how much further could the stock climb by the end of…

Read more »

Young woman holding up three fingers
Investing Articles

Looking for cheap stocks to buy under £1? Here are 3 quality UK businesses to consider

Always on the hunt for cheap stocks to buy, our writer identifies three appealing UK candidates with strong financials and…

Read more »

Rolls-Royce Hydrogen Test Rig at Loughborough University
Investing Articles

Could small modular reactors take Rolls-Royce shares to the next level?

Rolls-Royce Holdings is investing heavily in the development of mini nuclear power stations. But what could this mean for the…

Read more »

Investing Articles

Up 105% In 3 Months! Here’s Our Top Growth Stock For July 2026 [PREMIUM PICKS]

One AI tailwind just sent this stock up 105% in 3 months... and we think our top growth stock is…

Read more »