We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

How I’d start investing in dividend stocks

Dividend stocks are one of our writer’s favourite passive income sources. Here he explains how he would start investing in them today.

British bank notes and coins

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

As a passive income source, I find it hard to beat dividend stocks. Buying shares, then sitting back and waiting for dividend income truly is passive. But with hundreds of UK dividend shares to pick from, it can be confusing to know where to begin. Here’s how I’d start investing in UK dividend stocks from scratch.

Focus on objectives

First I’d think about why I wanted to invest in dividend stocks particular. Broadly speaking, there are two main types of shares from an investing perspective: growth shares and income shares. There is no hard and fast dividing line. But at a basic level, growth shares are companies operating in a large untapped market that could allow them to grow their future sales and profits quickly. Rather than pay out cash they generate as dividends, such companies tend to reinvest it in growing the business. Consider Tesla and Amazon as examples.

Should you buy Rolls Royce shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

By contrast, income shares pay out dividends to shareholders. Often that is because growth opportunities in their industries are limited. But it can also be a conscious choice, to help make the shares more attractive to investors. Examples include British American Tobacco and Tesco.

Dividend stocks are some of my favourite passive income sources. If I didn’t want passive income, I would still buy some dividend stocks but likely I’d orient my portfolio more towards growth shares. So, before investing any money in dividend stocks, I would clarify in my own mind what my investment objectives were.

Researching dividend stocks

Next I would learn more about possible dividend stocks that could meet my own investment objectives. This is where I think many new investors go badly wrong. They focus on a company with an unusually high yield, not realising that it reflects a one-off special dividend, or that the business is already in decline, or that the company is in a cyclical industry, which means dividends could soon plummet, for example.

These lessons are hard learnt, but starting out I’d ask myself: how likely am I to outperform the investor community as a whole? In reality, an unusually high dividend is often a signal that far more successful investors than me have seen a challenge for a company’s future payout levels, and are marking down the share price accordingly. As a private investor I’ll never have the resources of a professional investment team behind me. But I can read widely, research carefully and focus not only on the dividend level, but also on how sustainable a company’s dividend looks to me.

Investing in a diversified portfolio

Now I’d be ready to start buying dividend stocks. A monthly saving habit can help discipline me to build up my investment pot. Rather than focus on just a couple of companies, no matter how good I thought their dividend prospects were, I’d seek to reduce my risk by diversifying across a variety of companies and business sectors. Dividends are never guaranteed and even the best of companies can unexpectedly run into hard times.

With all that done, I’d sit back and wait for my passive income streams to hopefully grow over time.

Christopher Ruane owns shares in British American Tobacco. John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. The Motley Fool UK owns shares of and has recommended Amazon and Tesla. The Motley Fool UK has recommended British American Tobacco and Tesco and has recommended the following options: long January 2022 $1,920 calls on Amazon and short January 2022 $1,940 calls on Amazon. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Down 53% since May, is this SpaceX-backed UK stock now in the bargain bin?

The Filtronic (LSE:FTC) share price has come crashing back down to earth in recent weeks. Has the selling gone too…

Read more »

Close-up as a woman counts out modern British banknotes.
Investing Articles

3,566 shares in this FTSE 100 stalwart earns a £1,443 second income

Stephen Wright sees Unilever's battered share price as an attractive option for investors looking for a second income to consider.

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

3 stocks I’m looking to buy in July

Stephen Wright’s stocks to buy list for July includes a specialist chemicals recovery play, a quiet infrastructure compounder, and an…

Read more »

ISA Individual Savings Account
Investing Articles

How do the government’s latest changes affect your Stocks and Shares ISA?

Stephen Wright explains what the new anti-circumvention rules mean for investors with uninvested cash in their Stocks and Shares ISAs.

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

Here’s how much I think Rolls-Royce shares will be worth by the end of 2027

Ken Hall is considering buying Rolls-Royce shares. But just how much further could the stock climb by the end of…

Read more »

Young woman holding up three fingers
Investing Articles

Looking for cheap stocks to buy under £1? Here are 3 quality UK businesses to consider

Always on the hunt for cheap stocks to buy, our writer identifies three appealing UK candidates with strong financials and…

Read more »

Rolls-Royce Hydrogen Test Rig at Loughborough University
Investing Articles

Could small modular reactors take Rolls-Royce shares to the next level?

Rolls-Royce Holdings is investing heavily in the development of mini nuclear power stations. But what could this mean for the…

Read more »

Investing Articles

Up 105% In 3 Months! Here’s Our Top Growth Stock For July 2026 [PREMIUM PICKS]

One AI tailwind just sent this stock up 105% in 3 months... and we think our top growth stock is…

Read more »