We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Should I buy Deliveroo’s rising shares today?

The Deliveroo (LSE: ROO) share price has been rising today. Is this a sign of better times ahead for shareholders and should I jump on the growth story?

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

The Deliveroo (LSE: ROO) share price has been rising today. And after the stock’s calamitous plunge from its initial public offering price of 390p, that’s some welcome relief for shareholders.

Deliveroo shares still represent a high valuation

However, as I write, the food delivery company’s shares are changing hands for close to 261p. So there’s still a mountain to climb for the firm’s new underwater shareholders.

Should you buy Deliveroo Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

But the share price is only important because it sets the company’s market capitalisation and therefore its valuation. The flotation price valued Deliveroo with a market capitalisation of around £7.6bn. Today, it’s near £4.9bn. And at first glance, I’d describe both those figures as optimistic given the business is unprofitable.

The past three years trading figures look like this:

 

2018

2019

2020

Revenue

£476.2m

£771.8m

£1,190.8m

Loss

£232m

£317.3m

£226.4m

I admit to being impressed the company turned over more than a £1bn in 2020. I think that’s remarkable growth for a business that’s only been around for eight years. And I’m also encouraged that losses have not been increasing with turnover. Losing businesses often make that mistake before going bust.

Of course, what’s needed to begin to justify Deliveroo’s current valuation is more evidence of shrinking losses and eventual profits. And I’m looking forward to reading the first-quarter trading update due on Thursday 15 April. There’s a chance we could see good progress.

My guess is the stock could be moving higher today in anticipation of that announcement. One risk for those buying the shares today is the up-move could reverse on results day. That’s a phenomenon that often occurs in the stock market.

Profits could remain elusive

Nevertheless, on Thursday I’ll be looking for evidence of continuing growth in revenue and shrinking losses. Without those two factors being present there’s a big danger the stock could crash further in my view. After all, the current valuation multiple is more than four times last year’s revenue.

And according to some sources, Deliveroo has made a loss on every delivery made since it started trading. That rumour suggests to me that margins will be wafer thin for all food delivery businesses. After all, there’s surely only a small amount to be skimmed from your typical chicken tikka masala. If margins were too fat, customers might start to notice the elevated selling prices of their favourite takeaway food.

To me, the business model seems low margin and precarious. And there’s a lot of competition out there such as Uber Eats and Just Eat. However, Amazon famously expanded its revenue at pace for years without generating profits. And then it threw off massive earnings later. Maybe Deliveroo can repeat a trick similar to that. After all, the model looks highly scalable.

Amazon itself owns a stake in the Deliveroo business suggesting the retail and tech giant sees potential for the setup. And Will Shu, the founder of Deliveroo, reckons the company aims is to build “the definitive online food company” and he’s “very excited about the future ahead.” Personally, I’m a little more restrained about the company’s prospects and will watch from the sidelines for the time being. However, I could be wrong.

Kevin Godbold has no position in any share mentioned. John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. The Motley Fool UK owns shares of and has recommended Amazon. The Motley Fool UK has recommended Just Eat Takeaway.com N.V and recommends the following options: long January 2022 $1920 calls on Amazon and short January 2022 $1940 calls on Amazon. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Rolls-Royce's Pearl 10X engine series
Investing Articles

Up nearly 1,400% in 5 years! But are Rolls-Royce shares still secretly undervalued?

After skyrocketing, Rolls-Royce shares are now near an all-time high, but could the engineering giant still have more room to…

Read more »

Happy senior couple hugging and enjoying retirement at home
Investing Articles

By mid-2027, analysts expect £5,000 in Barclays shares to be worth…

Barclays shares have outperformed the FTSE 100 by a wide margin over the last year. And City analysts expect to…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Near 5-year lows, here’s what the experts say about the Diageo share price

Ben McPoland's questioning his sanity after investing in Diageo. Where do institutional analysts see its share price heading over the…

Read more »

British Airways cabin crew with mobile device
Investing Articles

Up 165% but still with a P/E of 7.9. Is the IAG share price a generational bargain?

The IAG share price has been on fire for the last two years, delivering some of the biggest returns in…

Read more »

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Here’s the latest Vodafone share price forecasts for 2027

Up 35% in 12 months, the Vodafone share price is beating the stock market right now, but can this momentum…

Read more »

Close-up image depicting a woman in her 70s taking British bank notes from her colourful leather wallet.
Investing For Beginners

At almost 20-year highs, here’s where the experts think the Barclays share price could go from here

Jon Smith points out that the Barclays share price could still move higher in the coming year, with several positive…

Read more »

Pakistani multi generation family sitting around a table in a garden in Middlesbourgh, North East of England.
Investing Articles

From £5k to £12.4k! Is the current Tesco share price still a bargain?

The Tesco share price has more than doubled investors' money since 2021, but is the stock still a bargain buy…

Read more »

Joyful mature couple having fun together enjoying vacation on city street. Two retired older people enjoying time together during autumn holidays or weekend getaway
Investing Articles

How I’m using a £20k ISA to aim for a £9,982 yearly second income in retirement

Harvey Jones shows how he hopes to generate a bumper second income from investing in FTSE 100 dividend stocks without…

Read more »