We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Stock market crash: 3 FTSE 100 dividend shares I’d buy and hold for the long term

The stock market crash has given investors a great opportunity to invest in top FTSE 100 dividend shares, and hold them for the long run.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

A stock market crash is a great opportunity for long-term buy-and-hold investors. It allows them to pick up top FTSE 100 shares when markets are down then sit back and wait for them to recover.

Right now, I would target FTSE 100 companies with a proven ability to increase their dividend, year after year. If they have been able to maintain payouts during the stock market crash, even better. These three UK shares have increased their dividends for the last 10 consecutive years, according to research from AJ Bell. That suggests we can expect plenty of growth in future.

Should you buy Diageo Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Spirits maker Diageo (LSE: DGE) is never the biggest yielding stock on the FTSE 100. Right now, it yields ‘just’ 2.74%. That doesn’t worry me, though. The attraction with Diageo is that management has a progressive attitude to shareholder payouts. One reason the yield looks so low is that the share price was rising so rapidly (before the stock market crash) that it struggled to keep up.

Stock market crash targets

Management did hold the dividend earlier this month, but these are exceptional circumstances. Diageo’s pre-tax profit dropped by half in 2020, so I think it is quite impressive that management paid a dividend at all.

The Diageo share price inevitably fell in the stock market crash. While people have been drinking more at home during the lockdown, they have drunk an awful lot less in bars, restaurants and pubs. However, the fact that the dividend has kept flowing suggests to me that Diageo has the resilience to resume payouts when the world edges back to normal. Markets believe it will raise its dividend by a decent 4.4% in 2021. That would be more than enough to keep me happy.

Now looks like a good time to invest in sensible defensive stocks such as utilities, and I like the look of water company Pennon Group. Right now, it yields a healthy 4.31%. That looks highly attractive with the base rate at just 0.1%.

I like these 3 FTSE 100 dividend heroes

Although Pennon reported a 4.1% drop in profit before tax in June, partly due to a provision for non-payment of bills during the pandemic, it still upped its total dividend by 6.6%. Markets expect another 4.4% hike next year. The main reason investors buy utilities is for dividends, and I’m sure management will do all it can to maintain payouts. It should remain a relatively reliable source of income, even if we get a second stock market crash.

If you fancy an even higher income, I would check out insurer Legal & General Group. This is another FTSE 100 dividend hero, having hiked its payout for 10 consecutive years. While rival Aviva meekly pulled its dividend during the stock market crash, L&G managements stuck by its payout. Incredibly, markets anticipate an increase of 5.4% next year.

As well as a massive income, the stock market crash has left Legal & General stock trading at a bargain 7.3 times earnings.

I reckon now is a great time to buy all three stocks, with the aim of holding them for years and years, and watching those dividends grow.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has recommended Diageo and Pennon Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Tree lined "tunnel" in the English countryside of West Sussex in autumn
Investing Articles

3 UK shares to consider holding in a Stocks and Shares ISA for a decade

Mark Hartley explains why he thinks these three stocks would make great additions to a long-term Stocks and Shares ISA…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

Where should value investors look for stocks in June?

Value investors looking for stocks to buy might be uneasy with artificial intelligence. But other industries look much more attractive…

Read more »

Investing Articles

The latest broker outlooks on Greggs shares look wacky, so what’s happening?

Analyst price targets for Greggs shares are creating some mixed sentiments on where the high-street baker might go next in…

Read more »

Caerphilly Castle, and reflection in the moat.
Investing Articles

2 FTSE 100 dividend stocks that stand out for shareholder returns

Andrew Mackie highlights two FTSE 100 dividend stocks where disciplined capital allocation could continue driving shareholder returns.

Read more »

Senior Adult Black Female Tourist Admiring London
Investing Articles

Just 9% of us can expect a ‘comfortable’ retirement! Could UK shares be the answer?

Millions of Brits could miss out on the retirement of their dreams. Might they avoid this by investing in UK…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

3 passive income shares to consider buying for a 7% yield

Harvey Jones picks out three UK income shares that offer terrific dividends and are trading at tempting valuations. None of…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

How much just £4,160 invested in Rolls-Royce shares 5 years ago is worth now

Rolls-Royce shares have been on a remarkable run of late. Ken Hall takes a look at the key drivers and…

Read more »

Cropped shot of an affectionate young couple posing with a bunch of flowers in their kitchen on their anniversary
Investing Articles

The FTSE 100’s Howden Joinery just made a bold move — should investors care?

Andrew Mackie looks at the FTSE 100’s Howden Joinery and its move into online kitchens, asking what the acquisition means…

Read more »