We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

This FTSE 100 stock is up 125% since the stock market crash. Could it be one of the best shares to buy now?

The JD Sports (LSE: JD) share price has risen meteorically over recent months. But are the shares among the best to buy today?

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

The stock market crash dealt a serious blow to many retail stocks. The majority have shed some serious value from their respective valuations, and it could well take years to recover pre-crash levels. Unsurprisingly, investors were spooked by the impact of the global pandemic on high street stores and reduced consumer spending as a result of economic uncertainty. However, one retail stock that has bucked the trend is fashion retailer JD Sports (LSE: JD), whose share price has been on a tear over recent months. Could it be one of the best shares to buy now?

Strong share price gains

After reaching an all-time high in mid-February, the JD Sports share price plunged 66% to 293p in the stock market crash. Since reaching rock-bottom in March though, the company’s valuation has rocketed by around 125% and the shares now trade at around 659p.

Should you buy JD Sports Fashion shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

JD’s meteoric share price gains are far above and beyond that of the majority of companies listed in the FTSE 100. This indicates to me that there’s more to it than just a simple bounce-back. After all, it’s extremely rare for a high-profile stock to double your money in such a short space of time. Consequently, would-be investors may be wondering how sustainable JD’s current valuation is.  

Impressive performance

Recently, the company published its full-year results report for 2020. While it’s important to note that they relate to the financial year that ended in February, the results are nonetheless impressive.

A 30% jump in revenues from £4.7bn in 2019 to £6.1bn this year was the stand-out result. On top of this, the company managed to make a pre-tax profit of almost £350m, up from £340m in the previous year.

Additionally, the retailer reassured investors that online trading had remained resilient during the lockdown period. However, footfall has been noticeably weaker in certain stores since shops reopened, particularly those located in shopping centres. That said, the impact of fewer customers has been partially offset by an increase in spending from those who did visit, with shoppers more likely to make purchases than simply browse.

One of the best shares to buy now?

With the coronavirus throwing the future of the high street further into jeopardy, challenging times inevitably lie ahead for JD. Considering that 74% of group revenue comes from retail stores, it could prove hard to sustain this moving forward. Additionally, back in May, the Competition Markets Authority blocked JD’s attempted acquisition of Footasylum, stating that the move would leave shoppers worse off. While the decision came as a blow to management, it shouldn’t affect the underlying business moving forward.

Moreover, there will be plenty of other opportunities for JD to buy up various smaller retailers over the coming months and years. The company won’t have to worry about taking a mega hit to its finances either, with a bulky net cash position of around £430m.

Ultimately, with the shares still down by 24% overall, now could be an ideal time to snatch a bargain. Given my belief that there’s still plenty of room for growth in the company, I think a P/E ratio of 19 is more than justified. As such, I reckon JD Sports could truly be among the best shares to buy now.

Matthew Dumigan has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Tree lined "tunnel" in the English countryside of West Sussex in autumn
Investing Articles

3 UK shares to consider holding in a Stocks and Shares ISA for a decade

Mark Hartley explains why he thinks these three stocks would make great additions to a long-term Stocks and Shares ISA…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

Where should value investors look for stocks in June?

Value investors looking for stocks to buy might be uneasy with artificial intelligence. But other industries look much more attractive…

Read more »

Investing Articles

The latest broker outlooks on Greggs shares look wacky, so what’s happening?

Analyst price targets for Greggs shares are creating some mixed sentiments on where the high-street baker might go next in…

Read more »

Caerphilly Castle, and reflection in the moat.
Investing Articles

2 FTSE 100 dividend stocks that stand out for shareholder returns

Andrew Mackie highlights two FTSE 100 dividend stocks where disciplined capital allocation could continue driving shareholder returns.

Read more »

Senior Adult Black Female Tourist Admiring London
Investing Articles

Just 9% of us can expect a ‘comfortable’ retirement! Could UK shares be the answer?

Millions of Brits could miss out on the retirement of their dreams. Might they avoid this by investing in UK…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

3 passive income shares to consider buying for a 7% yield

Harvey Jones picks out three UK income shares that offer terrific dividends and are trading at tempting valuations. None of…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

How much just £4,160 invested in Rolls-Royce shares 5 years ago is worth now

Rolls-Royce shares have been on a remarkable run of late. Ken Hall takes a look at the key drivers and…

Read more »

Cropped shot of an affectionate young couple posing with a bunch of flowers in their kitchen on their anniversary
Investing Articles

The FTSE 100’s Howden Joinery just made a bold move — should investors care?

Andrew Mackie looks at the FTSE 100’s Howden Joinery and its move into online kitchens, asking what the acquisition means…

Read more »