We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

2 cheap super-high-yield FTSE 100 shares I’d buy today

These two shares are among the UK’s best-known brands but are trading at historic low P/E ratios with high dividend yields.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

If you’re looking for your next long-term high-yield investment, you’re in luck. Even while stock markets hit record highs there are still some smashing bargains on the FTSE 100 and FTSE 250. These are big dividend-payers and will beat the meagre interest rate on savings accounts or Cash ISAs by a huge margin.

The UK insurance market is the fourth largest in the world. It can support these two high-yield shares, both of which are trading at low valuations right now.

Should you buy Aviva Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Aviva

Warren Buffett once said: “It is far better to buy a wonderful company at a fair price than a fair company at a wonderful price“. I strongly believe that Aviva (LSE:AV) fits the first description. It is both the UK’s largest and Canada’s second-largest insurer. It pulls in £11.2bn in gross premiums, while controlling a 17% share of the UK life insurance market and 10% of the UK general insurance market.

Aviva offers an attractive 7.3% dividend on a low price-to-earnings (P/E) multiple of just 10.7. I feel you won’t get a better long-term sustainable dividend in a well run FTSE 100 company. BT may boast 9%+ right now but I think it is in line for a dividend cut because of its multi-billion pound pension crisis.

The Aviva P/E ratio is at historic lows and won’t stay here forever. 2017’s P/E ratio was 31 times earnings. Doubling the earnings per share to 35p saw 2018’s ratio drop to 14. If earnings leap to the 53.2p per share City analysts expect, then next year’s P/E ratio will jump back to 13, and you’ll pay far more per share than you would today.

A small fall in operating profits and pre-tax profits in the last 12 months may be the reason why the Aviva share price is trading between 5% and 10% cheaper than its 432p net asset value per share.

CEO Maurice Tulloch has a progressive dividend policy in place to increase payments per share over the long term. A capital surplus of £11.8bn and £2.3bn of cash will help with that plan while Tulloch cuts debt.

Direct Line Insurance

An annual dividend yield of 6.1% for Direct Line Insurance (LSE:DLG) is enticing, but crucially, it’s not unmanageable. CEO Penny James took over from James Geddes in February 2019 and has continued the company policy of trying to improve payouts to shareholders.

I think investors should see that there’s some safety in numbers here. This is the UK’s fifth-largest insurer, with gross written premiums of £3.2bn and a solid track record. DLG has improved dividends per share for five of the last 10 years while maintaining a good margin of safety, with dividend cover reaching 1.6 times earnings in 2018.

And yet it’s trading at a P/E ratio of 10.25 times earnings. I would suggest that’s very cheap.

As management great Jack Welch once noted, to be successful, companies must “buy or bury the competition”. DLG’s revenue is not just based on the iconic red telephone on wheels, the Pulp Fiction-inspired Winston Wolfe TV ads or the fact that it doesn’t list itself on price comparison websites. It also owns other major insurance brands: Green Flag which it bought in 1998, Churchill, acquired in 2003 and Privilege, which came in-house in the mid-1990s.

This gives it a dependable revenue structure to support the share price over the long term.

Tom Rodgers owns shares in Aviva. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Middle-aged white man pulling an aggrieved face while looking at a screen
Investing Articles

Forget Rolls-Royce shares, this incredible penny stock is forecast to soar 762%!

Faron Pharmaceuticals shares are forecast to gain 762% in the coming 12 months, mimicking the recent performance of Rolls-Royce shares.

Read more »

Close-up of children holding a planet at the beach
Investing Articles

How to turn a £20,000 ISA into a £20-a-day passive income stream

Does earning regular passive income seem out of your grasp? Break it down to a simple, step-by-step plan, and it’s…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

3 UK shares tipped to soar 100% (or more) in the next 12 months

Mark Hartley assesses the growth potential of three lesser-known UK shares with optimistic broker targets. Could they double in value…

Read more »

Curtains, happy woman and thinking of future in home, planning and reflection of mindset with view. Window, smile and African girl with vision, ideas and dream for morning inspiration in living room.
Investing Articles

Up 36% in 3 months! Is this beaten-down FTSE 100 growth stock finally ready to rocket?

Sensing a bargain, Harvey Jones snapped up this growth stock whose shares have fallen by half. Suddenly things are starting…

Read more »

Image of happy young people man and woman in basic clothing thinking and touching chin while looking aside isolated over yellow background
Investing Articles

Up 147% with a 6%+ yield and dirt-cheap P/E – yet this FTSE 100 dividend stock still flies under the radar

Harvey Jones flags up an impressive UK-listed dividend stock that may have passed some investors by. What's driving its stellar…

Read more »

Mining truck in a coal open pit mine
Investing Articles

Forget SpaceX! 2 top growth stocks to consider buying in August

Hunting for growth stocks to buy? Ben McPoland spotlights a tech share from across the pond and another in the…

Read more »

Investing Articles

£1,500 buys 447 shares in this UK stock that’s trouncing the FTSE 100

The FTSE 100's up nicely in the past year, but my favourite growth stock from the FTSE 250 has blown…

Read more »

Electric cars charging at a charging station
Investing Articles

Is this $7 stock the next Tesla?

After skyrocketing over the past decade-and-a-half, everyone has heard of Tesla stock. But this $7 upstart is still under the…

Read more »