We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

What can investors learn about the Sky takeover saga?

Sky plc (LON: SKY) shares have soared after a lengthy takeover battle, but what’s in it for Sky shareholders?

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

I read a comment Wednesday on how nice it is to own something that two very wealthy bidders want to get their hands on.

We’re talking about Sky (LSE: SKY), and the long-running takeover saga has taken a further step after Rupert Murdoch’s 21st Century Fox raised its offer to value the company at £24.5bn. The bid trumps Comcast’s previous valuation of £22bn, which itself eclipsed Mr Murdoch’s original offer.

Should you buy Rolls Royce shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Ofcom and the Competition Markets Authority have been investigating the affair since the original bid, fearful that it could leave Rupert Murdoch with too much control over the UK’s media. But with an agreement for him to sell Sky News (probably to Disney), objections are almost certain to be lifted — and approval for the latest takeover offer is expected to be given very soon.

If it goes ahead, Fox will fork out £14.7bn for the 61% of Sky that it does not already own, and that looks like good news for the folk who own those shares. But the effective valuation of £14 per share is still slightly below the current market price of £15.12, so some investors at least will be hoping for a further escalation of the battle.

Even as it stands, Sky shareholders have seen the value of their investment climb by 72% over the past two years, while the FTSE 100 has gained just 13%. Clearly a terrific result, but is there a valid strategy here for buying in the hope of a takeover?

Takeover strategy

Well, if there is, it’s surely a risky one. It’s not that long ago that Vodafone was seen as a tasty takeover target as rumours abounded, and global consolidation in the telecoms business was seen as inevitable by great swathes of investment professionals.

But nothing has yet come to pass, and Vodafone shares have suffered over the past five years — from a high in February 2014, we’ve seen a 40% fall to today’s 25p level.

That reminds me of a firm rule I have — I would never buy a stock in the hope of a takeover unless I’d buy it at the same price on its own merits alone. In the case of Vodafone, I saw the shares as overvalued, so I kept away.

That’s unlike Imperial Brands, which fellow Fool writer Ian Pierce has highlighted as a possible FTSE 100 takeover target. Imperial Brands shares have been falling since mid-2016, and we’re now looking at a forward P/E of under 11 with a decently covered forecast dividend yield of 6.6%. Now that looks like an attractive valuation to me, and it’s a stock I’d seriously consider buying in its own right — and if a takeover bid should provide an extra boost, that would be a bonus.

More to come?

But back to Sky. In January I rated it as an attractive buy candidate, based on its fundamental valuation and its position as a leader in its market. Not a screamingly cheap investment, but in the words of Warren Buffett, I saw a great company at a fair price.

At the current share price we’re looking at a forward P/E of above 22, while dividends look set to yield 2.5%. That’s a significantly higher valuation today, and it would put me off now. But if the bidding is not yet over, there could still be more twists…

Alan Oscroft has no position in any of the shares mentioned. The Motley Fool UK owns shares of and has recommended Walt Disney. The Motley Fool UK has recommended Imperial Brands. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Tree lined "tunnel" in the English countryside of West Sussex in autumn
Investing Articles

3 UK shares to consider holding in a Stocks and Shares ISA for a decade

Mark Hartley explains why he thinks these three stocks would make great additions to a long-term Stocks and Shares ISA…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

Where should value investors look for stocks in June?

Value investors looking for stocks to buy might be uneasy with artificial intelligence. But other industries look much more attractive…

Read more »

Investing Articles

The latest broker outlooks on Greggs shares look wacky, so what’s happening?

Analyst price targets for Greggs shares are creating some mixed sentiments on where the high-street baker might go next in…

Read more »

Caerphilly Castle, and reflection in the moat.
Investing Articles

2 FTSE 100 dividend stocks that stand out for shareholder returns

Andrew Mackie highlights two FTSE 100 dividend stocks where disciplined capital allocation could continue driving shareholder returns.

Read more »

Senior Adult Black Female Tourist Admiring London
Investing Articles

Just 9% of us can expect a ‘comfortable’ retirement! Could UK shares be the answer?

Millions of Brits could miss out on the retirement of their dreams. Might they avoid this by investing in UK…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

3 passive income shares to consider buying for a 7% yield

Harvey Jones picks out three UK income shares that offer terrific dividends and are trading at tempting valuations. None of…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

How much just £4,160 invested in Rolls-Royce shares 5 years ago is worth now

Rolls-Royce shares have been on a remarkable run of late. Ken Hall takes a look at the key drivers and…

Read more »

Cropped shot of an affectionate young couple posing with a bunch of flowers in their kitchen on their anniversary
Investing Articles

The FTSE 100’s Howden Joinery just made a bold move — should investors care?

Andrew Mackie looks at the FTSE 100’s Howden Joinery and its move into online kitchens, asking what the acquisition means…

Read more »