We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

This FTSE 100 stock is back with a bang. Here’s what I’d do now

This FTSE 100 stock has shown improvement not only over last year, but 2019 as well. This bodes well for 2021 too, but is there a catch?

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Just before the pandemic and the stock market crash last year, house-builder Persimmon (LSE: PSN) saw its share price rise to almost £34.

Cut to a little over a year later, and this FTSE 100 stock is back with a bang. Its share price today is less than 4% short of its pre-crash highs. These were also its all-time-highs. 

Should you buy Persimmon Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Notable trading update

The Persimmon share has been helped a bit today by its strong trading update. In a sea of higher-than-expected-earnings and robust trading updates, I think it would be a fair question to ask – what is the big deal about this one? 

I mean, by now everyone who has been cued into FTSE 100 stocks knows that it is weak performance from last year that is driving robust growth now. 

So here is what makes the Persimmon share unique now. 

Its trading update definitely shows improvement from last year, with forward sales 23% higher for the period starting 1 January 2021 to date. This of course is partly because of a weak base. 

But the company also provides a comparison to numbers in 2019, which was a normal year. Here too, it comes out ahead with an 11% increase in forward sales. 

If this translates into improved revenues and earnings in its next results update, it tells me that the Persimmon share price could be well placed to move higher than its earlier all-time-high share price. 

I also like its strong liquidity position. It holds cash of £950m and also has a £300m revolving cash facility with a five-year term. Coming out of a time when companies have struggled with cash as business came to a halt, this is a noteworthy positive until we go back to normal times. 

The catch to the Persimmon share story

There is one catch here, though. Supportive policies have buoyed housing demand, the most notable of which is the continued relaxation in stamp duty. It is possible that when this is withdrawn, the housing market could slump again. 

But there are balancing arguments too. It is now expected that the UK economy will boom after the pandemic. Some of this too, will be because of a base-effect. But there is also much pent-up consumer demand. This could drive growth beyond 2021.

Besides this, public spending in key economies like the US and China can have a non-trivial global effect on growth too. 

House prices are expected to stay robust as a result, which is also good for the Persimmon share.

Would I buy the FTSE 100 stock?

The overall picture for the housing market, looks okay to me. In fact, I am hopeful that policy support has helped tide over what could have been an otherwise poor time for the housing market, for the foreseeable future. 

This bodes well for Persimmon and other housebuilders. I would buy the Persimmon share now, in keeping with my earlier stance

Manika Premsingh has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Joyful mature couple having fun together enjoying vacation on city street. Two retired older people enjoying time together during autumn holidays or weekend getaway
Investing Articles

How much do you need in an ISA to target a £20,153 annual passive income on top of your State Pension?

Harvey Jones says the State Pension is nowhere near enough to fund a comfortable retirement, so you need to save…

Read more »

Smartly dressed middle-aged black gentleman working at his desk
Investing Articles

Near 5-year lows, here’s what the experts say about Greggs shares

Greggs’ shares went from a powerful growth story in 2024 to one of the FTSE 250’s worst-performing shares. Do experts…

Read more »

Investing Articles

How investing £20k in a Stocks and Shares ISA could generate a £15,815 yearly passive income for life

Harvey Jones shows how a single lump sum invested in a Stocks and Shares ISA can generate a high and…

Read more »

Investing Articles

Here are 3 cash-covered 7%-yielding FTSE 250 dividend shares with 30+ years of payouts

The FTSE 250 can be a minefield if you don't know what to look for. Mark Hartley breaks down his…

Read more »

Seniors having fun on bicycles in spring landscape
Investing Articles

With a 5.4% yield, 100 shares of this dividend stock could pay £250 of passive income

Our writer thinks this FTSE 250 bank stock still looks great value today, despite skyrocketing 303% over the past five…

Read more »

Landlady greets regular at real ale pub
Investing Articles

By mid-2027, analysts expect £10,000 in Diageo shares to be worth…

Diageo shares have tanked amid concerns over long-term demand for alcohol beverages. Is there the possibility of a rebound in…

Read more »

Wall Street sign in New York City
Investing Articles

UK investors are buying this stunning S&P 500 stock over Microsoft, Netflix and Nvidia. Why?

If you haven't heard of this S&P 500 growth stock yet, you soon will. British investors are keen but Harvey…

Read more »

Overjoyed exited middle aged married couple giving high five, finishing doing domestic paperwork together at home. Euphoric happy older mature spouses celebrating successful investment or purchase.
Investing Articles

How much do you need in an ISA to target a second income of £1,744 a month?

Harvey Jones shows how regular investing in FTSE 100 shares can build a generous second income for retirement, with minimum…

Read more »