We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

After falling 54% in 5 years, is the worst over for the Vodafone share price?

Since October 2019, the Vodafone share price has been the worst performer on the FTSE 100. But our writer thinks there are signs this could soon change.

| More on:
Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London

Image source: Vodafone Group plc

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

After a long-term decline, the Vodafone (LSE:VOD) share price appears to have stabilised over the past year. At the time of writing (8 October), its 52-week range is 62.7p-79.5p.

This probably offers little comfort to those who invested (like me) when its share price was much higher. However, for long suffering shareholders I think there’s further evidence to suggest that the worst is behind us.

Should you buy Vodafone Group Public shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

To help improve its performance and pay down some of its enormous borrowings, Vodafone has been selling off various divisions. It’s now sold its operations in Ghana, Hungary, Spain and Italy, as well as some of its European infrastructure assets.

This means it’s constantly restating its accounts to include only the parts of its business that it intends to retain (continuing operations). This allows a direct comparison to be made from one period to another, but it doesn’t reflect the group’s actual historical financial performance.

Revisiting history

The table below summarises earnings per share, as reported in Vodafone’s accounts when they were published. The figures haven’t been adjusted to reflect any subsequent disposals. By removing this distortion, it’s possible to see how investors valued the group at the time.

MeasureFY20FY21FY22FY23FY24
Adjusted basic earnings per share (€ cents)5.608.0811.0311.457.47
Adjusted basic earnings per share (pence)4.966.889.3010.076.40
Share price (pence)1131321258970
Price-to-earnings ratio22.819.213.48.410.9
Source: company annual reports / FY = 31 March / historical exchange rates used

At the end of its 31 March 2020 financial year (FY20), the group was valued at 22.8 times that period’s earnings. This multiple fell over the next three years to a low of 8.4, at the end of FY23. Investors were prepared to pay less for each euro of earnings.

I’m sure some of this decline can be attributed to global economic conditions that damaged investor confidence during this period.

However, I suspect it was also caused by concerns about the lack of growth. Revenue in FY23 was only 1.6% up on FY20.

Importantly, its return on capital was falling during this period. It had to spend heavily on infrastructure but wasn’t reaping rewards. And in three key markets — the UK, Spain and Italy — the rate of return was less than the cost of these operations.

All change

That’s why the company appointed a new CEO in April 2023, who quickly set about completing the sale of the group’s Mediterranean businesses.

And based on FY24 results, sentiment towards it appears to be improving.

At 31 March 2024, its shares were trading on a historic price-to-earnings (P/E) ratio of 10.9. Since then, it’s edged up slightly to 11.5.

And its net debt was €10bn (20.9%) lower than at the end of FY20.

Its Q1 FY25 trading update reported an increase in revenue of 2.8%, and a rise of 2.1% in its preferred earnings measure, compared to the same period in FY24. However, as expected, due to a change in the way TV contracts are sold, revenue in Germany fell.

My verdict

In my opinion, there are sufficient green shoots to suggest that Vodafone’s moving in the right direction.

If more investors can be convinced that the company’s turnaround plan is working, the earnings multiple could return closer to previous levels, with some major implications.

For example, if the P/E ratio at 31 March 2020 was applied to the group’s FY24 earnings, it would have a share price of 146p — a 98% premium to today’s figure.

I’d be happy with that.

James Beard has positions in Vodafone Group Public. The Motley Fool UK has recommended Vodafone Group Public. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

ISA coins
Investing Articles

£10,000 put in a Cash ISA at the start of 2026 is now worth…

We're only halfway through the year, but has a Cash ISA beaten stock market returns so far? Our writer digs…

Read more »

Young woman carrying bottle of Energise Sport to the gym
Investing Articles

Still stubbornly in pennies, will the JD Sports share price hit £1 again?

Christopher Ruane reckons the JD Sports share price looks cheap but it's already been in pennies for many months. What's…

Read more »

Middle aged businesswoman using laptop while working from home
Investing Articles

Can an ISA outperform the stock market? Yes – here’s how!

Many investors dream of using their ISA to do better than the market overall. This writer knows it's possible --…

Read more »

Asian man looking concerned while studying paperwork at his desk in an office
Investing Articles

Dear SpaceX stock fans, mark your calendar for 7 July

SpaceX stock is getting fast-tracked into the world's leading technology index. Should I buy shares of the rocket maker before…

Read more »

A young black man makes the symbol of a peace sign with two fingers
Investing Articles

Here are 2 FTSE shares I’m excited about this July — and 1 I’m avoiding

As we head into the second half of the year, Mark Hartley identifies two undervalued FTSE shares that are flashing…

Read more »

Image of happy young people man and woman in basic clothing thinking and touching chin while looking aside isolated over yellow background
Investing Articles

Up 250%! Here’s why I bought HSBC shares over SpaceX stock

Everybody's talking about SpaceX stock but Harvey Jones chose to put his money into a top FTSE 100 company that's…

Read more »

Young brown woman delighted with what she sees on her screen
Investing Articles

Newsflash: the Diageo share price just climbed!

Harvey Jones was so surprised to see the Diageo share price heading the right way for once he almost fell…

Read more »

Curtains, happy woman and thinking of future in home, planning and reflection of mindset with view. Window, smile and African girl with vision, ideas and dream for morning inspiration in living room.
Investing Articles

Up 50% in a year! That’s not the only reason I’d consider buying Barclays over Nvidia stock today

Harvey Jones says that Nvidia stock is probably one of the safer ways to play the artificial intelligence revolution. But…

Read more »