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Here’s how to start finding the best FTSE value shares in 2024

Zaven Boyrazian details how he goes about identifying the best FTSE value stocks for his portfolio as we move into 2024 and beyond.

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Value stocks can come in many forms. And regardless of whether an investor is building a growth or dividend portfolio, capitalising on terrific bargains is the proven method to building wealth. After all, who doesn’t love the idea of paying pence on the pound for winning companies?

Of course, buying discounted shares on paper is far easier said than done. That’s because bargains aren’t always easy to spot. And while the recent stock market correction has made this challenge a little easier, investors still need to be shrewd to avoid potential traps.

Should you buy Rolls Royce shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

With that in mind, let’s explore some of the best ways to discover and capitalise on investment opportunities in 2024 and beyond.

The P/E ratio is just the beginning

One of the most popular metrics among value investors seems to be the price-to-earnings (P/E) ratio. It’s easy to calculate, and a quick comparison to an industry average can reveal whether a potential buying opportunity has emerged.

However, relying solely on this metric is a critical mistake many novice investors make.

Why? Because a low P/E ratio could actually be a huge red flag. As the name suggests, there are two factors which influence this metric – share price and earnings.

If the market capitalisation of a business takes a nose dive, so will the P/E ratio. And investors can be lured into snapping up shares in a failing business.

Similarly, suppose earnings have skyrocketed on the back of a one-time gain? In that case, the P/E ratio will fall despite the underlying business being unable to maintain this elevated level of earnings.

In both scenarios, investors need to look deeper. If a stock has tumbled on the back of short-term disruptions, then an interesting opportunity may have emerged. But if the catalyst has invalidated an entire investment thesis, then investors may be served far better to avoid it entirely.

Focus on the long term

Whether investing for growth or income, analysing the long-term potential of any business is paramount. Just because a company has been successful in the past doesn’t mean it’s guaranteed to do so in the future.

Firms are rarely without some form of competition. And even the biggest businesses around today are at constant risk of eventually becoming obsolete if they fail to adapt to the shifting landscapes, whether it be technological, economical, or regulatory.

Take coal mining as an example. Today, demand for coal is still high as it’s a cheap source of energy, especially for developing countries. However, as environmental regulations continue to get stricter, long-term demand for coal doesn’t look promising. And it’s why mining giants like BHP, Glencore, and Rio Tinto have been divesting their coal assets.

In summary, if a company provides a product or service that’s likely to become redundant, then a low P/E ratio might be a reflection of what’s to come.

However, shares could be valued cheaply due to investors underestimating the power of a new technology. In this scenario, a closer inspection may well be warranted.

Zaven Boyrazian has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

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