We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Is FTSE 100 company Aviva a no-brainer stock for dividend investors?

There’s no denying Aviva’s high dividend yield and the momentum in the business. But is it a stock to buy for an income portfolio?

| More on:
Mature Caucasian woman sat at a table with coffee and laptop while making notes on paper

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Insurance, wealth, and retirement business Aviva (LSE: AV) is a stock that often ends up in share portfolios focused on dividend income.

But is the company a good option for reliable ongoing dividends, or should investors look elsewhere?

Should you buy Aviva Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Let’s kick the tyres a bit to judge whether it’s worth further and deeper research and consideration.

Around half the revenue comes from the UK with the rest originating in geographies like Canada and Europe. So that’s a tick on my checklist because it helps to minimise the exposure of the business to single-country risk.

Cyclical vulnerabilities

However, there’s no denying the company operates in a sector that’s exposed to cyclical influences. It’s in the wider financial industry and that’s always buffeted by the ups and downs of the general economy.

So I’d put a question mark on the checklist for that point. And I’d single it out as an area to focus on with further research.

The longer-term share price chart tells the story of the stock’s cyclicality. The price action over several years has been essentially sideways with many undulations along the way.

But for the ideal dividend stock, I’d want a gradually rising share price over time. And that would be backed by rising revenue cash flow, earnings and shareholder dividends. In other words, gentle and steady growth in the business rather than the see-saw performance we often see with the more-cyclical enterprises.

Aviva’s multi-year dividend record earns another question mark on my checklist.

In April 2020, the directors announced their intention to withdraw the final dividend for the 2019 trading year. And they took that decision “in the wake of the unprecedented challenges COVID-19 presents for businesses, households and customers”. 

At the time, regulatory authorities were urging insurers to exercise restraint on dividend payments. But the move was painful for Aviva shareholders and the total dividend payment for the year declined by around 48%.

However, Aviva used the situation to rebase dividends lower. And even now, the annual payment per share is yet to reach pre-Covid levels. 

Good trading and an optimistic outlook

That outcome is disappointing. And I reckon it points again to the weaknesses in the business because of its cyclical vulnerabilities. Indeed, not all companies stopped or reduced dividends through the pandemic. And some have continued with a progressive dividend policy as if the pandemic never happened.

Examples of firms with high yields and a strong dividend performance through the pandemic include names such as British American TobaccoNational Grid and Hargreaves Lansdown. And those stocks are worth consideration now alongside Aviva.

In May, Aviva’s chief executive Amanda Blanc said the business had an “encouraging” start to 2023 and trading momentum has been building.

Blanc acknowledged persistent general economic uncertainty but said there was “strong growth” across the business despite that.

Looking ahead, Blanc thinks the company’s leading positions in growth areas of the market will drive positive outcomes for Aviva in the years ahead.

Meanwhile, City analysts expect robust single-digit percentage growth in the dividend for this year and next. And set against those expectations the forward-looking yield is running near 8% with the share price near 399p.

I see that valuation and the current momentum in the business as attractive. However, I wouldn’t describe Aviva as a no-brainer opportunity. It requires careful research before plunging into the shares.

Kevin Godbold has positions in British American Tobacco P.l.c. The Motley Fool UK has recommended British American Tobacco P.l.c. and Hargreaves Lansdown Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A senior Hispanic couple kayaking
Investing Articles

How much money do you need to retire comfortably with a SIPP?

Buying shares in a Self-Invested Personal Pension (SIPP) can make hitting your retirement goals much easier. Royston Wild explains how.

Read more »

Santa Clara offices of NVIDIA
Investing Articles

Prediction: Nvidia stock will hit $500

Analysts at Baird expect Nvidia stock to more than double in the medium term. So is it time to get…

Read more »

ISA coins
Investing Articles

How easy is it to build life-changing wealth in a Stocks and Shares ISA?

Fancy retiring in comfort? Royston Wild explains how making a million or more in a Stocks and Shares ISA might…

Read more »

many happy international football fans watching tv
Investing Articles

Should I buy Diageo shares before the World Cup kicks off?

The World Cup is just a few days away! And its impact might be massive on Diageo shares – the…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

2 high-yield ETFs to consider for a £1,615 ISA income!

Searching for ways to supercharge your passive income with ETFs? Consider these 7%+ dividend yielders in a Stocks and Shares…

Read more »

UK supporters with flag
Investing Articles

How have Lloyds shares become a dividend investor’s dream? 5 reasons why!

Looking for FTSE 100 stocks to buy for passive income? You may want to consider buying Lloyds' shares. But beware,…

Read more »

Close-up of British bank notes
Investing Articles

How are these FTSE 100 and FTSE 250 dividend stocks so cheap?!

Discover which FTSE 100 and FTSE 250 dividend stocks Royston Wild thinks are trading under value -- including a top-quality…

Read more »

Front view photo of a woman using digital tablet in London
Value Shares

How has Sage become one of the FTSE 100’s best bargain shares?

Sales and profits keep growing at double-digit rates. So why are Sage's share struggling? Royston Wild discusses this FTSE share.

Read more »