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Special update: stock market sell-off is no time to panic

A special message from Motley Fool Canada’s Chief Investment Advisor, Iain Butler.

Hand flipping wooden cubes for change wording" Panic" to " Calm".

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This article was originally published on Fool.ca, by Iain Butler (CFA) Chief Investment Advisor, Motley Fool Canada

Well…hasn’t this been a trip to kick off 2022?!

Should you buy Rolls Royce shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

I don’t know about you but a constant thought running through my head whilst checking stock quotes far more often than I should of late has been, “How is the market still so close to its all-time highs when it seems everything I own is being SLAUGHTERED?”

And of course, the real kick-in-the-teeth, for me anyways, has been Shopify. By far the largest position that I own personally, and it closed down by more than 13% on Friday. In a day. Pushing its all-in decline from its November high close to 50%. Too close.  

Boy, do I miss November.

Admittedly, I’m rattled and making this more personal than perhaps I should. 

Thing is, I’ll bet I’m not alone and I’d like to convey my approach to the overall market climate that we’ve found ourselves in to open 2022.

It’s actually rather simple.

The anchor in my investing life is the number one Foolish investing principle that everyone should have plastered, metaphorically or physically, anywhere and everywhere.

Here it is……

DO NOT INVEST A SINGLE DOLLAR INTO THE STOCK MARKET THAT YOU COULD FORSEEABLY NEED WITHIN THE NEXT FIVE YEARS.

Without that anchor, I’d be a wreck right now.

Thanks to it, though rattled, my head is at least clear. To the point that I was actually able to make some portfolio moves in the face of this adversity. Because of Fool trading rules I can’t mention but a new position has been added and several have been added to. Exciting!

That’s it.

So…the exercise that I might suggest that you undertake is to think about your next five years. What’s on the horizon that might require you to draw on your investment portfolio? And tomorrow, or as soon as possible, take the number you come up with and make sure you have that number not invested in the stock market. Like, nowhere. Not a bank. Not a utility. Nothing.

And then, once you have that message engrained and truly live by it, you’re going to find that days/weeks, heck, the way January is shaping up, months like what we’ve experienced are going to be a whole bunch easier to digest.

It’s easy to think that we all should have done this or should have done that. And we can share stats til we’re blue in the face about this being an entirely natural market spat. Fact is, that kind of rear-view thinking doesn’t amount to much when we’re being punched in the face.

All that matters is how we manage from here and the best I can offer right now is that you at least consider sharing the same anchor.

Fear not…this too shall pass.

P.S. – The number two principle? Bourbon. Kidding. Sort of.

Iain Butler owns Shopify. The Motley Fool UK has recommended Shopify. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

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