We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

I was right about the Deliveroo share price. Here’s what I’m doing now

The Deliveroo plc (LON:ROO) share price is back to levels not seen since April. Is this Fool finally prepared to buy this stock?

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Almost two months ago, I suggested that the Deliveroo (LSE: ROO) share price could stage a brief rally as the firm reported on earnings over its third quarter. This duly happened. At the same time however, I also felt the takeaway delivery firm was in no way a bargain due to the many headwinds it faced. 

Post mini recovery, the valuation of Deliveroo has dropped back again. In fact, it’s now hit levels not seen since the end of April, following its disastrous IPO. Could it fall further moving into 2022? And would I be a buyer if it did?

Should you buy Deliveroo Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Gig workers rule

The latest obstacle faced by the company is news that the European Commission has drafted news rules for gig workers. These would compel firms like Deliveroo to classify their drivers and riders as employees, entitling them to a minimum wage, pension and paid holidays. To date, these businesses have regarded workers as independent contractors.

As you might expect, such a move would mean far higher costs for ROO and its rivals. And while some of this can be passed on to the customer, there’s clearly a limit on what they’ll be prepared to pay.

Right now, nothing is set in law. However, the 20% fall in the Deliveroo share price in the last month suggests investors are once again wary. 

Will the Deliveroo share price fall further?

There’s certainly nothing to stop things from getting worse before they get better. It’s not just the threat of new legislation either. Like many highly-valued stocks across the pond, Deliveroo remains unprofitable. That could prove very unattractive to investors if inflation were to force a hike in interest rates. Even if this doesn’t happen soon, the sheer amount of competition Deliveroo faces can’t be ignored. If it possesses an economic moat, I’m struggling to see it.

It’s also worth mentioning that Deliveroo’s free float (the number of shares available on the market) is pretty low for a company of its size, at just 70%. This means its stock has the potential to be more volatile than other UK heavyweights. 

Reasons to be cheerful

Of course, no one has a crystal ball. While my call in October turned out pretty well, it was little more than educated guesswork. And there are certainly reasons for thinking the Deliveroo share price could stage another recovery as we move into 2022.

The emergence of the Omicron variant, for example, has already pushed the number of people dining out down to its lowest levels since May. That could/should be beneficial to Deliveroo, just as it was during the three national lockdowns. People still need to eat and a takeaway is an affordable luxury to raise the spirits in the dead of winter.

It’s also worth highlighting that, due to legal challenges, it will probably be a good while before Deliveroo needs to factor the aforementioned gig worker rules into its business plan. This delay could prove profitable for traders, albeit less so for long-term investors like me. 

Still overvalued

To be clear, I’ve nothing against Deliveroo as a company. I’ve used its services on a few occasions and been more than satisfied. At £4bn, however, it still looks overvalued to me. Lose another 50% and that view might change. For now, I’m maintaining my wide berth. 

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended Deliveroo Holdings Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Image of happy young people man and woman in basic clothing thinking and touching chin while looking aside isolated over yellow background
Investing Articles

I asked ChatGPT where Greggs shares might go next and it said… 

Harvey Jones is in two minds about the outlook for Greggs shares and called in artificial intelligence for its view.…

Read more »

Happy senior couple hugging and enjoying retirement at home
Investing Articles

Up 1,320% in 5 years — now check out the Rolls-Royce share price forecast for August 2027

The Rolls-Royce share price has completely smashed it but the big question is where it goes in future. Harvey Jones…

Read more »

Elderly, couple hiking and bird watching with adventure outdoor, hike together and fitness for active lifestyle. Nature, trekking and senior man pointing and woman with binocular, freedom and travel.
Investing Articles

After it rocketed to a 19-year high, here’s what the experts say about the Barclays share price outlook…

Harvey Jones examines why the Barclays share price has been flying lately and what broker forecasts suggest for the year…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

I asked ChatGPT if the Lloyds share price will crash in 2026. It said…

What probability of a Lloyds share price crash does the world's leading artificial intelligence chatbot give? The answer may surprise…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Will this week bring more bad news for BP shareholders?

The retreat in the oil price is good news for the global economy but bad news for BP shares. Harvey…

Read more »

Image of happy young people man and woman in basic clothing thinking and touching chin while looking aside isolated over yellow background
Investing Articles

How do I maximise the value of my Stocks and Shares ISA over the next 5 years?

Edward Sheldon has money in a Stocks and Shares ISA. And he wants to see the value of his portfolio…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
US Stock

I asked ChatGPT where the SpaceX share price will be at the end of 2026. It said…

Jon Smith decides to get another opinion on the direction of travel for the SpaceX share price, and ChatGPT is…

Read more »

Investing Articles

Are Scottish Mortgage shares an unmissable buy after the SpaceX stock crash?

Harvey Jones wonders whether investors have been given an opportunity to buy Scottish Mortgage shares at a decent price, as…

Read more »