We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

TUI shares: should I buy now?

This travel stock was hit by Covid-19 but is it a bargain buy now? Nadia Yaqub takes a closer look to see if she should add it to her portfolio.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

TUI (LSE: TUI) shares have taken a hammering over the past year. In February 2020, prior to the first UK lockdown, the price rose above 600p. But at time of writing, TUI shares are trading around 378p.  

The coronavirus pandemic is still raging, but what does this mean for TUI shares? Should I add the stock to my portfolio now? Let’s consider the investment case.

Should you buy Tui Ag shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

The victim

It’s safe to say that the coronavirus pandemic ripped TUI’s business apart. The lockdowns and travel restrictions meant that the UK’s largest tour operator came to a grinding halt from March 2020.

What gives me some comfort though is that prior to the pandemic, TUI opened January 2020 with record bookings. But when Covid hit, I think the main point to note is how management responded. It acted promptly and took suitable measures.

Pent-up demand

Given its prior strength and also how TUI took such swift action to respond to the pandemic, I feel that it’s in a good operational position to meet demand when travel restrictions are lifted.

The company is currently operating at reduced capacity. But I think there’s huge pent-up travel demand from consumers, which will be released when governments lift restrictions. But I stress that it’s highly dependent on lockdowns bringing the number of coronavirus cases down and a successful rollout of vaccination programmes. If this all happens, I’d expect TUI shares to soar.

Summer 2021

While 2020 was a shambles, TUI is optimistic over the prospects for summer 2021. The company expects to operate at an adjusted capacity of 80% of 2019’s travel demand. 

This means that revenue should pick up in the second half of 2021. Again, I stress that this is dependent on vaccines becoming widely available and an ease in travel restrictions. TUI’s management expects late booking behaviour for the summer 2021 season. It has already seen a pickup in recent bookings following positive vaccine news.

Liquidity

TUI, like most companies, focused on boosting liquidity and preserving cash during the pandemic. The firm suspended its dividend, implemented a programme to permanently reduce costs by €400m per annum.

In addition, it has secured a €1.8bn finance package with a group of banks, major shareholders, and the German government. At least in the short term, I’d expect it to have sufficient liquidity reserves to weather the tough market conditions. This should act as a support level for TUI shares.

But if there’s a delay in the vaccine rollout programme or cases increase again, I believe TUI will require additional support to survive.

And its debt is already considerable. At 30 September 2020, the net debt position had soared to €4.6bn. This reflects the additional financing the company had to take on to weather the coronavirus storm.

While TUI had no option other than to take the finance lifeline, at some point this debt will have to be paid off. This will take time and I’m  wary over the debt pile taking a toll on TUI’s profitability.

My view

Will I be buying TUI shares now? No. But they’re certainly on my radar. There are too many unknowns for now. The key indicators to change that will, I feel, be a consistent reduction in Covid-19 cases and a successful mass rollout of vaccines. I’ll leave the stock until the world has a better handle on the coronavirus crisis.

Nadia Yaqub has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

piggy bank, searching with binoculars
Investing For Beginners

Down 25% in a week and at 52-week lows, is this UK share now a bargain?

Jon Smith points out a UK share that has been beaten down recently, but could now be undervalued with an…

Read more »

Investing Articles

My favourite FTSE 100 growth stock jumped another 6% today but still trades at a 17% discount!

Harvey Jones is a massive fan of this growth stock and is thrilled to see its shares are climbing again…

Read more »

Elderly, couple hiking and bird watching with adventure outdoor, hike together and fitness for active lifestyle. Nature, trekking and senior man pointing and woman with binocular, freedom and travel.
Investing Articles

Here’s what £5,000 in a best-buy Cash ISA could be worth in July 2027

Harvey Jones says there are some decent Cash ISA rates on the market today but in the longer run stocks…

Read more »

British pound data
Investing Articles

Here’s a £20,000 ISA offering £1,320 a year in passive income

Ben McPoland highlights a five-stock portfolio that could generate a very attractive level of tax-free annual passive income.

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Dividend Shares

By July 2027, £8k paid into a Cash ISA could be worth this much…

Jon Smith explains the benefits of a Cash ISA, but talks through how the elevated reward from dividend shares could…

Read more »

Happy couple hiking together in mountains with backpacks
Investing Articles

Age 50 with £100k in a SIPP? Here’s what it could be worth by age 65….

Harvey Jones does his sums to show how a decent sum of money in a Self-Invested Personal Pension (SIPP) may…

Read more »

Joyful mature couple having fun together enjoying vacation on city street. Two retired older people enjoying time together during autumn holidays or weekend getaway
Investing Articles

How much would a 35-year-old need to save to retire early with a second income?

Mark Hartley details exactly how much second income a young investor could expect to earn from savings if they aim…

Read more »

photo of Union Jack flags bunting in local street party
Investing Articles

Here’s what £20,000 invested in the FTSE 100 in July 2025 is worth today…

Harvey Jones flags up just how well the FTSE 100 has done over the last year, and picks out a…

Read more »