We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

£2k to invest in an ISA today? I’d check out these 2 FTSE 100 shares

If you have £2k to invest in FTSE 100 shares, or any other sum, it may be worth considering these consumer two stocks before the recovery.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

If I had £2k to invest right now, I would be looking to invest it into FTSE 100 shares to build my wealth for the long term. After the stock market crash, there are plenty of bargains out there.

Two top names have just updated the markets as the economy edges out of lockdown. Both have a strong consumer focus, and should cash in when people get out and start spending again. An investor with £2k to invest could split it between them, free of tax through a Stocks and Shares ISA.

Should you buy JD Sports Fashion shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

The JD Sports Fashion (LSE: JD) share price is flat today, as the sports, fashion and outdoor brands specialist reported weaker footfall after the lockdown. It also called for “rental realism” from landlords in the wake of the pandemic.

FTSE 100 fashion leader

Today’s financial results run for the year to 1 February. In other words, they belong to a different world altogether. Pre-tax profits rose 3% to £348.5m with revenues up 30% to £6.1bn. The next set of results will not be so good.

JD Sports Fashion has been one of the best performing stocks on the FTSE 100. If you had invested £2k exactly 10 years ago you would have almost £36,000 now. Today’s investors cannot expect a repeat showing from what is now a major blue-chip with a market cap of £6.54bn. However, it is finding growth opportunities by expanding in Europe, the US and Asia-Pacific.

Inevitably, management warned today that Covid-19 would have a “material impact” on this year’s results. It has refused to pay landlords during the lockdown and has demanded reductions and rent holidays.

Executive chairman Peter Cowgill remains optimistic, saying that its “core retail standards and commercial disciplines” will help it regain lost momentum, despite uncertainty over consumer behaviour and footfall.

The JD Sports Fashion share price is recovering from the crash, but still trades more than 20% down on its pre-crash peak. Falling incomes and unemployment will hit future sales and that’s a worry for a stock that still trades at 45 times forecast earnings. You might consider investing £1k of your £2k into this stock, but you can find much bigger bargains today.

Shares in Premier Inn owner Whitbread (LSE: WTB) fell almost 5% this morning after it reported a 79.4% drop in first-quarter UK and international sales, but what did investors expect? The vast majority of its UK and German hotels and restaurants were shut from the end of March.

Or invest your full £2k here

More than 270 UK hotels and 24 restaurants have now reopened. All 19 operational hotels are now open in Germany, including 13 that were refurbished and rebranded as Premier Inn during lockdown

Chief executive Allison Brittain reported “good demand for the summer months” in key tourist destinations, although London has underperformed. Last month’s £1bn rights issue will boost its balance sheet and allow it to withstand a long period of low revenues.

The Whitbread share price is still down more than 40% from its January peak and looks a bargain. I think the market is being harsh on a steady long-term FTSE 100 buy-and-hold.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young female couple boarding their plane at the airport to go on holiday.
Investing Articles

Can the Rolls-Royce share price reach £15.97 by the end of August?

The Rolls-Royce share price has had a solid run in the last year. Muhammad Cheema takes a look at whether…

Read more »

Santa Clara offices of NVIDIA
Investing Articles

Up 1,200% in 5 years, here’s why Nvidia could still be a brilliant value stock

An exciting new announcement that could reshape the PC industry has just pushed Nvidia stock... well, just about nowhere really.

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

How investing £4.50 a day could set you on the way to a £1,505 monthly second income

How can UK stocks with high dividend yields help investors earn a meaningful second income from the price of a…

Read more »

Investing Articles

Up 103% with a P/E of 261 — is this FTSE 100 stock still worth buying?

One FTSE 100 stock is quietly moving higher while most investors are still looking elsewhere — is the market missing…

Read more »

Concept of two young professional men looking at a screen in a technological data centre
Investing Articles

The smart money thinks AI stocks look risky — but is there still a chance to buy?

According to fund managers, the AI trade is getting crowded. But they still seem to think it’s the place to…

Read more »

Man putting his card into an ATM machine while his son sits in a stroller beside him.
Investing Articles

Barclays shares are 11% below their 52-week high. Could they be a bit of a bargain to consider?

Overpriced or one of the FTSE 100’s hidden gems? James Beard takes a closer look at how the market is…

Read more »

Stack of one pound coins falling over
Investing Articles

Down 65% but yielding 6.7% – is this beaten-down UK stock now a generational bargain?

Harvey Jones says this UK stock is one of the worst FTSE 100 performers but there are sound reasons to…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Is this FTSE stock really 46% undervalued?

Analysts reckon this FTSE stock should be worth nearly 50% more. James Beard considers why there’s so much positivity surrounding…

Read more »