We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Sainsbury’s yield hits a tasty 5.4%. Why I still say Tesco is a better buy

Defensive picks to shore up your portfolio only make sense if 5%+ dividends will last long term. Do the UK supermarket giants offer the best option?

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

The UK’s second largest supermarket J Sainsbury (LSE:SBRY) posted some pretty rubbish numbers in its interim half-year results.

However, bosses pumped up dividends by 3% to 6.6p. So is there any value in buying the cheaper Sainsbury’s share price with the yield now at 5.4%?

Should you buy J Sainsbury Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

After all, CFO Kevin O’Byrne highlighted “strong retail cash flow generation of £698m“, and Sainsbury’s shares are trading at only 9 times trailing earnings.

I would be careful. Half-year profits plummeted to just £9m compared to £107m for the same period last year.

The idea that a fearful public would stockpile food to beat Brexit shortages has clearly not panned out. Sainsbury’s overall sales across the first half of 2019 were down 0.2%, with retail dipping 0.6% and like-for-like sales under water by 1%.

Underlying profit fell by £41m to £238m and underlying earnings per share dropped by 16%.

In the margins

I’ve talked about FTSE 100 companies with cast-iron 5% to 7% yields before. Yearly payouts you can rely on? Manna from heaven for the smart income investor. But I’m not confident Sainsbury’s can afford to keep up this pace.

Interrogating the balance sheet turns up a lot of bracketed numbers. That means losses across the board, which will stack up in time.

The margins in this business are very, very tight. Revenues of £16.9bn are only bringing in £238m in profits. CEO Mike Coupe’s outlook for the sector says it all to me: “Retail markets remain highly competitive and the consumer outlook remains uncertain.”

Tesco to the rescue?

If you’re looking at the supermarkets and thinking you need consumer staples for a defensive portfolio pick, I’d say Tesco (LSE:TSCO) is your best play. It’s not as exciting as the likes of a high-profit, fast-growth AIM firm, but of your FTSE 100 options, you won’t find a better pick, I feel.

The surprise exit of Dave Lewis as CEO in early October came as a shock, as Lewis shepherded Tesco through some tough times. When he arrived in 2014, the supermarket’s sales were dropping nearly 5% a year. Lewis steadied the ship to scrape back profits so he will be missed.

Tesco’s interim results for 2019/2020 shone a light on growing dividends. The interim dividend of 2.65p is 59% higher than last year’s effort, and City analysts expect an 11.5% hike in earnings per share over the next three years.

So while I think Tesco is a better option, would I buy it? No. The biggest issue is that neither market leader Tesco nor its close second Sainsbury’s really offer what the long-term investor needs from a defensive portfolio pick. Both are losing market share to Aldi and Lidl.

These privately-owned European upstarts are swiping customers at a rapid clip and now control 14% market share, a 0.8% growth rate that data analyst Kantar Worldwide estimates is worth nearly a billion pounds a year.

Grow faster

Innovation and new market share equals growth, which in turn equals share price valuations going up. But I’m not seeing that dynamism from Sainsbury’s and Tesco.

Kantar suggests that Sainsbury’s has returned to growth in the weeks since the end of September, but even when you count the savings from running stores with air hangar-sized economies of scale, and Sainsbury’s spending £203m across the half to review its estate and close down shops, it’s not enough. 

I would have my eyes on bigger prizes outside this sector if I was really serious about defensive long-term gains.

Tom has no position in the shares mentioned. The Motley Fool UK has recommended Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Black woman using smartphone at home, watching stock charts.
Investing Articles

The stock market game you’re actually playing (and why you might be losing)

Our writer recounts a painful experience of making a rash stock market decision based on emotions, not logic – and…

Read more »

Aerial shot showing an aircraft shadow flying over an idyllic beach
Investing Articles

Why is EasyJet stock suddenly a takeover target for US investors?

Andrew Mackie looks at easyjet shares jumping on US takeover talk — but is this a genuine re-rating or just…

Read more »

Young Black woman looking concerned while in front of her laptop
Investing Articles

Have investors got BT shares all wrong?

BT shares spiked during the 1990s telecom boom, then struggled for two decades. Harvey Jones says it's the future that…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

Looking for buying opportunities in June? Here’s 1 to consider from my Stocks and Shares ISA

The conflict in Iran is making one of the investments in Stephen Wright’s Stocks and Shares ISA volatile. But could…

Read more »

Row of blue European Union flags in Brussels.
Investing Articles

After crashing 13.7% today, is Wise now a stock market bargain at 805p?

Wise was one of the biggest fallers on the UK stock market today. What on earth is going on with…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

At 8% is this eye-popping FTSE 100 dividend yield simply too good to be true?

The dividend yield is to die for, but the share price is lacking in life. Harvey Jones examines whether this…

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

UK investors are piling into this legendary S&P 500 growth stock while it’s down 50%

This US growth stock fell from $240 to $80 amid AI disruption fears. And investors are now aggressively buying it…

Read more »

Abstract 3d arrows with rocket
Investing Articles

£19,469 invested in BAE Systems shares 6 months ago is now worth…

BAE Systems shares have been charging higher of late. Is now the time to consider buying or is this top…

Read more »