We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Is Diageo a FTSE 100 forever stock?

Diageo plc’s (LON: DGE) robust balance sheet and the growing consumption of alcohol make it a forever stock for me.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

When I learned that 99.7% of Warren Buffett’s immense wealth was created after the age of 52, I was astonished. The world’s most recognisable investor hadn’t even hit his stride till middle age. This fact highlights the importance of an extended time horizon while investing.

In my opinion, the amount of time an investor can spend staying in the market is just as important as her ability to minimise risks and maximise returns. Maintaining a steady rate of return for extended periods of time is the key to benefitting from the power of compounding.

Should you buy Diageo Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

With this in mind, investors might want to turn their attention to the so-called ‘forever stocks’ – companies that can generate decent returns forever. And the best way to spot a forever stock is to start with companies that have seemingly been around forever. One such company is spirits giant Diageo (LSE: DGE).

Created by merging Guinness and Grand Metropolitan in the 90s, the company can trace its roots back to 1759. Since its initial public offering in 1995, the stock has delivered a 655% return in price appreciation alone. With dividends included, the total shareholder return would be a lot higher.

With an average beta of 0.43 over the past three years, Diageo has been a remarkably steady and lucrative bet for long-term shareholders. But can the stock keep going at the same rate forever? Here’s a look at the dynamics of Diageo’s industry and the company’s underlying fundamentals.

Drinking culture

Consuming alcohol on a regular basis may not seem as popular as it once was. Investigators from the Centre for Addiction and Mental Health, in Toronto, Canada, and the Technische Universität Dresden, in Germany found that per capita alcohol consumption across Europe declined 12% between 2010 and 2017.

However, while Europeans and North Americans are drinking less, Asian consumers are more than offsetting this trend. Over the same period, alcohol consumption in Asia grew by 34%, while the global rate of consumption is up 70% over the past 20 years.

However, while Europeans and North Americans are drinking less, Asian consumers are more than offsetting this trend. Over the same period, alcohol consumption in Asia grew by 34%, while the global rate of consumption is up 70% over the past 20 years.

Diageo has been diversifying its operations over the same period and the company now derives 20.7% of its revenue from Asia, according to its latest annual report. Diageo is a global conglomerate, which means the escalating rate and premiumisation of alcohol consumption across the world will continue to benefit the company for the foreseeable future.

Fundamentals

At just under 2%, the firm’s dividend yield is far from impressive. However, the company has a manageable debt burden (about 50% of total assets), a lucrative rate of return on equity (27%), robust interest coverage ratio (10.6), and a low payout rate (54.5%).

Bottom line

There seems to be plenty of reason to believe the alcoholic beverages industry will continue to expand at a steady rate for the foreseeable future. Diageo, meanwhile, is the industry’s largest conglomerate with a diverse portfolio of brands backed by a robust balance sheet and attractive margins.

The dividend yield may be low at the moment, but the company’s financial strength and the industry’s long-term outlook make DGE one of the most dependable dividend stocks on the FTSE 100. I believe it fits the description of a ‘forever stock’.

Vishesh Raisinghani has no position in any of the shares mentioned. The Motley Fool UK has recommended Diageo. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Mindful young woman breathing out with closed eyes, calming down in stressful situation, working on computer in modern kitchen.
Investing Articles

If a stock market crash is coming, history says this simple move makes money

What to do in a stock market crash? Don't panic for a start and then consider buying a high-quality share…

Read more »

Google office headquarters
Investing Articles

Alphabet stock has fallen from $404 to $318. Time to consider buying?

After a 21% fall, Alphabet stock is now a lot cheaper than it was back in May. Is it time…

Read more »

Middle-aged white man pulling an aggrieved face while looking at a screen
Investing Articles

SpaceX stock just crashed 50%! Here’s what I’m doing

After all the excitement about that IPO, Harvey Jones says SpaceX stock has lost half its value. Are we suddenly…

Read more »

Space satellite orbiting the earth.
Investing Articles

By mid-2027, analysts expect $3,000 in Tesla stock to be worth…

Tesla stock has taken a backseat to AI chip names recently and this is reflected in its share price. Is…

Read more »

Investing Articles

Is Raspberry Pi stock a future Nvidia?

Are there any similarities between Raspberry Pi and Nvidia? And even if there are, does this make the FTSE 250…

Read more »

piggy bank, searching with binoculars
Investing For Beginners

Down 25% in a week and at 52-week lows, is this UK share now a bargain?

Jon Smith points out a UK share that has been beaten down recently, but could now be undervalued with an…

Read more »

Investing Articles

My favourite FTSE 100 growth stock jumped another 6% today but still trades at a 17% discount!

Harvey Jones is a massive fan of this growth stock and is thrilled to see its shares are climbing again…

Read more »

Elderly, couple hiking and bird watching with adventure outdoor, hike together and fitness for active lifestyle. Nature, trekking and senior man pointing and woman with binocular, freedom and travel.
Investing Articles

Here’s what £5,000 in a best-buy Cash ISA could be worth in July 2027

Harvey Jones says there are some decent Cash ISA rates on the market today but in the longer run stocks…

Read more »