We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Two FTSE 250 stocks I’m avoiding at all costs

These two FTSE 250 (INDEXFTSE: MCX) stocks could end up costing you money.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Picking the right stocks for your portfolio can be a tricky business. Indeed, even the professionals get it wrong on a regular basis. 

So, in this article, I’m going to take a look at two stocks that I am avoiding at all costs. 

Should you buy WH Smith shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

High street struggles

For the past few years WH Smith (LSE: SMWH) has been able to defy the gloom on the high street by investing in its travel business, stores located in destinations such as airports. 

According to its trading update today, for the 13 weeks to 2 June total group sales were up 4% with like-for-like sales up 1% compared to last year, led by an 8% increase in sales at its travel business. Like-for-like high street sales fell 1% for the period.

Understandably, the company is focused on expanding where it’s strongest, and that’s in travel retail. The firm says it’s on target to open between 15 and 20 travel units in the UK throughout the rest of 2018. A further eight units are planned internationally bringing the total number to open internationally to 282.

However, selling sweets and drinks to captive customers in airports is one thing, trying to attract customers into your stores on the high street is something else altogether. And this is where WH Smith seems to be struggling. 

A survey of more than 10,000 consumers by Which? recently declared WH Smith the worst high street retailer in the UK. I’m worried about the impact this might have on the brand. 

I’m also concerned about WH Smith’s valuation. Analysts are only expecting earnings growth of 5% for the 2018 year. But the shares trade at a forward P/E of 18.1, which looks extremely expensive compared to the firm’s growth. 

Overall, even though WH Smith is registering sales growth, the company’s sour reputation with customers and high valuation puts me off the stock.  

Continual disappointment 

Satellite communications company Inmarsat (LSE: ISAT) was once a stock market darling, but the business has struggled to live up to expectations and, as a result, its share price has been crushed. 

The stock has fallen from its all-time high of 1,111p in 2016 to just under 400p today, as earnings slumped. After reporting earnings of $0.72 per share in 2014 — a high point for the group — they’ve since declined to $0.40 for 2017. And analysts are not expecting an upturn anytime soon. A further decline of 14% is pencilled in for this year, followed by a further decrease of 42% to $0.22 for 2019. 

Based on these disastrous forecasts, shares in Inmarsat are trading on a 2019 P/E of 24. To me, this valuation seems nonsensical, especially as earnings will have fallen by two thirds in five years by 2019. In fact, I believe shares in Inmarsat could fall further in the weeks and months ahead, unless it conjures up some growth for 2019. 

The company’s one redeeming feature is its 4.3% dividend yield. Although based on current City numbers, in 2019 the payout of $0.23 won’t be covered by earnings per share. The firm also has a dangerous level of debt

All in all, unless Inmarsat can reverse course over the next 12 months, I believe it’s best to avoid the stock. 

Rupert Hargreaves owns no share mentioned. The Motley Fool UK has recommended WH Smith. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
US Stock

I asked ChatGPT where the SpaceX share price will be at the end of 2026. It said…

Jon Smith decides to get another opinion on the direction of travel for the SpaceX share price, and ChatGPT is…

Read more »

Investing Articles

Are Scottish Mortgage shares an unmissable buy after the SpaceX stock crash?

Harvey Jones wonders whether investors have been given an opportunity to buy Scottish Mortgage shares at a decent price, as…

Read more »

Overjoyed exited middle aged married couple giving high five, finishing doing domestic paperwork together at home. Euphoric happy older mature spouses celebrating successful investment or purchase.
Investing Articles

By mid-2027, analysts expect the BT share price to hit…

After surging to 240p in the first half of 2026, the BT share price has slumped below 200p. Will it…

Read more »

Space satellite orbiting the earth.
Investing Articles

Down 49% and 57%, is it time to buy SpaceX and Rocket Lab for my ISA?

Space stocks have taken a huge hit in the last month or so and Edward Sheldon's wondering if it’s time…

Read more »

White female supervisor working at an oil rig
Growth Shares

Oil back at $100 is great news for this FTSE 100 stock

Jon Smith explains why the move higher for oil over the past couple of weeks can act as a benefit…

Read more »

many happy international football fans watching tv
Investing Articles

By July 2027, the JD Sports share price could go from 88p to…

The JD Sports share price has been sprinting lower for years now. What could spark a turnaround in this dirt-cheap…

Read more »

Jumbo jet preparing to take off on a runway at sunset
Investing Articles

Rolls-Royce vs SpaceX: which aerospace giant is dominating the stock market in 2026?

SpaceX may be dominating headlines for now, but is it a better long-term option than one of the UK stock…

Read more »

Young female analyst working at her desk in the office
Investing Articles

Lloyds shares seem unstoppable — but what do investors need to watch out for?

Lloyds' shares seem to be on an unstoppable march back to their former glory. But what do investors need to…

Read more »