We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Are these the FTSE 100’s hottest dip buys?

Royston Wild looks at two of the FTSE 100’s (INDEXFTSE: UKX) best against-the-herd bets.

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

While demand for Britain’s blue chips continues to head through the roof — the FTSE 100 posted a 12th consecutive record closing high on Friday — some great stocks have failed to be carried in the updraft.

Reckitt Benckiser (LSE: RB) is one such share, the household goods hulk actually limping 1% lower since the start of 2017 versus the Footsie’s 3% rise over the same period. In fact, Reckitt Benckiser currently trades at an 11% discount to the record peaks struck last July.

Should you buy Imperial Brands Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

Yet the same phenomenon that’s helping to drive the Footsie higher, namely the positive foreign exchange headwinds created by sterling’s ongoing slump, is also a key earnings driver at Reckitt Benckiser. The company saw revenues roll 17% higher between July and September, to £2.56bn. But on a like-for-like basis, sales rose just 2%.

I reckon the market is missing a trick here, and believe investors should consider tapping into Reckitt Benckiser’s recent share price weakness.

The manufacturer’s faded lustre can be understood to some extent due to difficulties in some of its global markets. Indeed, Reckitt Benckiser has seen sales moderate in both emerging and developing regions in recent months.

Having said that, my bullish long-term take on the business remains intact, and I reckon the massive sums being ploughed into the development and marketing of its industry-leading brands like Durex condoms and Nurofen painkillers should set it on course for continued earnings growth.

The City shares my optimistic view, and Reckitt Benckiser is expected to punch earnings growth of 14% and 8% in 2017 and 2018 respectively. And I reckon subsequent P/E ratios of 20.4 times and 18.8 times are great value given the exceptional earnings visibility of its broad product ranges, not to mention its extensive global footprint.

A smoking pick

Tobacco titan Imperial Brands (LSE: IMB) shares some similar qualities to Reckitt Benckiser. Not only does the firm gain from the brilliant brand power of its products — for instance JPS, West and Gauloises — but of course the company’s presence can be found across the world.

And like the household goods maker, I reckon now is a great time to plough into Imperial Brands’ stock. The company has seen its share price clatter 13% lower from the summer’s record highs, and I reckon this is a great opportunity for dip-pickers to pile in.

The cigarette manufacturer’s low valuations certainly leave room for shares to follow an upward path again, with predicted earnings rises of 8% and 5% for the years to September 2017 and 2018 respectively producing P/E ratios of just 13.3 times and 12.6 times.

Imperial Brands is splashing the cash to keep earnings on an upward keel to keep the bottom line swelling, and just this month announced it was entering the huge Chinese market after forming a joint venture with regional powerhouse China Tobacco. The country is the world’s largest tobacco market with annual volumes of almost 2.5trn cigarettes, Imperial Brands estimates.

I reckon both Imperial Brands and Reckitt Benckiser are in great shape to provide sterling shareholder returns for many years to come.

Royston Wild has no position in any shares mentioned. The Motley Fool UK has recommended Imperial Brands and Reckitt Benckiser. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

many happy international football fans watching tv
Investing Articles

3 cheap FTSE 250 stocks to consider buying before the 2026 World Cup kicks off

With the World Cup less than a week away, our writer highlights a trio of UK stocks to consider buying.…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

I’m aggressively buying this S&P 500 growth stock for my ISA while it’s down 40%

This S&P 500 tech stock is well off its highs at the moment. But it may not be at depressed…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

What on earth’s happening to the Barclays share price?

The Barclays share price has been jumping around of late and is up 11% in the past month. Ken Hall…

Read more »

A colourful firework display
Investing Articles

See what £12,000 in explosive JD Sports shares 1 month ago is worth today

After years of doom and gloom, JD sport shares are finally putting on a show. Harvey Jones examines how long…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

The BP share price is on a knife edge – so where does it go next?

Harvey Jones exams why the BP share price has been surprisingly jumpy, even as the oil price spikes. Should investors…

Read more »

Wall Street sign in New York City
Investing Articles

Is the FTSE 100 at risk from an overheated US stock market?

Christopher Ruane explains why the UK market could suffer if its bigger US cousin sinks -- and why he's still…

Read more »

Young black female footballer training on stadium pitch
Investing Articles

£1,000 buys 358 shares in this red-hot FTSE 250 stock that’s tipped to keep rising

Applied Nutrition is Edward Sheldon’s favourite FTSE 250 stock right now. Offering growth at a reasonable price, he believes it’s…

Read more »

Three generation family are playing football together in a field. There are two boys, their father and their grandfather.
Investing Articles

How much would you need to put in an ISA each week to try and retire a couple of years early?

Ever dreamt of retiring even a couple of years earlier than planned? An ISA could help make that a financially…

Read more »