We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Should You Buy ‘Mega Yielders’ British American Tobacco plc & Premier Farnell plc?

Royston Wild looks at the investment potential of British American Tobacco plc (LON: BATS) and Premier Farnell plc (LON: PFL).

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

Today I am looking at two London stocks expected to deliver delicious returns.

Cigarette maker set to soar

The tobacco sector has long been a happy hunting ground for those seeking dependable dividend growth year after year. The terrific earnings visibility associated with their defensive operations has made the likes of British American Tobacco (LSE: BATS) a strong performer for income seekers, and I expect this trend to continue well into the future.

Should you buy British American Tobacco P.l.c. shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

The company’s portfolio of market-leading brands like Pall Mall and Lucky Strike carry formidable pricing power that enable the business to keep revenues growing irrespective of wider pressure on consumers’ wallets.

On top of this, British American Tobacco’s decision to enter hot growth segments like e-cigarettes also provides the firm’s revenues outlook with plenty of ammunition.

The business has already entered the market through its Vype technology, and its decision to ink a technology-sharing agreement with Reynolds American earlier this month could push its vapour-related sales onto the next level.

My positive take is shared by the Square Mile’s fleet of number crunchers, and British American Tobacco — shrugging off a marginal earnings decline — is expected to lift the dividend in 2015, to 156.2p per share from 148.1p last year. Consequently the business offers a market-mashing 4.1% yield for the period.

And supported by a 7% bottom-line improvement in 2016, the cigarette play is anticipated to lift the dividend yet again, to 164.3p and thus pushing the yield to 4.3%.

Electronics play on the back foot

I believe the dividend outlook over at electronics manufacturer Premier Farnell (LSE: PFL) is far less assured than that of its FTSE peer, however.

The Leeds-based business advised on Thursday that group sales per day in the third quarter grew by a meagre 0.5% between August and October, although revenues would have dipped 2.3% had it not been for the success of its Raspberry Pi budget computer systems.

Consequently Premier Farnell advised that “operating profit [this year] is expected to be in line with previous guidance, albeit towards the lower end of the profit range.”

The company said that sales in Europe and the Americas continued to fall, adding that “a more challenging trading environment in the industrials space” in the latter territory — a region from which a third of revenues are generated — remains a headache.

The City expects Premier Farnell to fork a full-year dividend of 6.2p per share for the years ending January 2016 and 2017, down from 10.4p in recent years although still yielding an eye-watering 6%.

But given that conditions in its all of its markets bar Asia remain difficult — Premier Farnell elected to cut the interim dividend by more than 40% in September in light of these issues — I believe current payout projections could fall well wide of the mark.

Royston Wild has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Here’s why Legal & General is still the UK’s most popular dividend stock

There are good reasons why dividend investors have been hoovering up Legal & General stock in 2026, but there are…

Read more »

Young Black woman using a debit card at an ATM to withdraw money
Investing Articles

How to target almost £1,000 a month in second income with a monthly investment strategy

Mark Hartley does the maths to work out how much you should invest in the stock market each month if…

Read more »

Businesswoman calculating finances in an office
Investing Articles

Below £8, this high-growth UK fintech stock looks like a bargain to me

This UK stock has fallen nearly 30% in the space of two months. And Edward Sheldon sees a lot of…

Read more »

British pound data
Investing Articles

Ceres Power shares just crashed 35%! Time to consider buying?

Ceres Power shares, which have been on a tear in 2026, have recently pulled back. Is this a great opportunity…

Read more »

A mature woman help a senior woman out of a car as she takes her to the shops.
Investing Articles

How much do you need in an ISA to earn £19,999 a year on top of the State Pension

Harvey Jones suggests investing in a Stocks and Shares ISA to build a pot of wealth to supplement your State…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Are Greggs shares really undervalued?

Greggs shares still can't catch a break. Is Paul Summers reconsidering whether to buy this battered FTSE 250 stock?

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Halma shares down 14%! What on earth is the stock market thinking!?

Halma shares crashed 14% in a day after the firm reported 16.6% revenue growth. Is this the opportunity Stephen Wright…

Read more »

The Ocean Village Marina neighborhood of Southampton on the Channel coast in southern England, UK.
Investing Articles

How much do you need in your SIPP to target a £575 monthly passive income?

Harvey Jones says many investors overlook the attractions of a Self-Invested Personal Pension but it can work nicely alongside an…

Read more »