We have some exciting news to share! The Motley Fool UK has now become The Twelfth Magpie -- an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. This site is our new home, and there will be extra tweaks made across the coming few days as we settle in. So if anything looks a little off, please bear with us!

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Beginners’ Portfolio: 60% From Aviva plc!

We chose Aviva plc (LON: AV) over RSA Insurance Group plc (LON: RSA), but is it really the best?

| More on:

You’re reading a free article with opinions that may differ from The Twelfth Magpie’s Premium Investing Services. Become a member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn more, and get a free 'Best Buy Now' stock!.

This article is the latest in a series that aims to help novice investors with the stock market. To enjoy past articles in the series, please visit our full archive.

The Beginners’ Portfolio is a virtual portfolio, which is run as if based on real money with all costs, spreads and dividends accounted for.

Should you buy Aviva Plc shares today?

Before you decide, please take a moment to review this report first. Despite ongoing uncertainties from US tariffs to global conflicts, Mark Rogers and his team believe many UK shares still trade at substantial discounts, offering savvy investors plenty of potential opportunities to learn about.

That’s why this could be an ideal time to secure this valuable research – Mark’s analysts have scoured the markets to reveal 5 of his favourite long-term ‘Buys’. Please, don’t make any big decisions before seeing them.

I added Aviva (LSE: AV) to the portfolio back in March 2013, with my final choice being made between Aviva and RSA Insurance Group (LSE: RSA). Both had seen their dividends overstretched during the crunch and both had been forced to slash their annual payouts.

The share prices of the two had slumped as a result, but I really thought Aviva had been oversold and was just too cheap.

Aviva shares have since climbed by 59% — and after all costs of buying and selling and the price spread are considered, the portfolio has actually made a gain of 61% with dividends added. And that beats the pants of RSA and the rest of the big insurers, so over the short term at least it was the right decision.

But how are the insurers looking now, and is Aviva the right one to stick with for the long term? Here’s a look at forecasts for the big players:

Company Aviva RSA Prudential Legal &
General
Old
Mutual
Recent share price 511p 490p 1,394p 227p 201p
12-month change +50% -5% +18% +22% -8%
P/E Dec 2014
10.9 12.8 14.5 13.8 10.8
EPS growth 2014
+114% +10% +83% +8% +1%
Div growth 2014 +10% +18% +6.6% +14% +8.8%
Div yield 2014 3.2% 2.4% 2.6% 4.7% 4.3%
Div cover 2014 2.85x  3.22x  2.70x  1.55x 2.15x
P/E Dec 2015
9.9 12.6 13.1 12.7 9.8
EPS growth 2015
+10% +1% +11% +8% +10%
Div growth 2015 +15% +41% +9.9% +13% +13%
Div yield 2015
3.7% 3.4% 2.8% 5.3% 4.9%
Div cover 2015 2.74x 2.31x  2.72x 1.49x 2.08x

Variety

Looking at the table, we can see quite a range. Aviva’s dividend has already bottomed out and should be lifted to yield around 3.2% this year, and that’s pretty much bang on the FTSE average. We want more than that from an insurer, and we’re almost certain to get it — Aviva is back to healthy growth, the management has committed itself to a policy of sustainable dividend growth, and the City is predicting 3.7% for 2015.

Things look similar at RSA, but forecast earnings recovery is less impressive and the dividend should still be around a poor 2.4%. On top of that, we’re looking at a forward P/E that values the shares more highly than Aviva. On the head-to-head, I think Aviva is still the better choice.

Bigger yielders

Legal & General (LSE: LGEN) and Old Mutual (LSE: OML) are still offering higher dividend yields, at 4.7% and 4.3% respectively. But Legal & General’s cover by earnings is rather weak at just 1.55 times, and that leaves it open to risk should the industry face another streak of tough business — and that forward P/E of 12.7 looks high relative to the rest (though lower than the FTSE’s long-term average of around 14).

On those fundamentals, Old Mutual looks like a better bet to me — the shares are less highly valued, and the mooted dividends are much more strongly covered. The downside is that there’s just about no earnings growth expected this year, and the 10% penciled in for 2015 has to be very uncertain this far ahead. But for a long-termer, Old Mutual has to be a serious candidate.

prudentialThe safest hands?

Then we come to the enigma that is Prudential (LSE: PRU) — on the highest P/E multiple of the five, but with very low dividend yields. The Pru’s cash handout is well covered at 2.7 times, but Aviva looks set to beat it for yield while providing better cover. On these figures alone, Prudential looks overvalued.

But the company is well-named, as prudence is indeed one of its virtues. Prudential did better than the rest during the recession and was never at any real risk, and it is managed conservatively (and, I have to say, very well indeed). Over the very long term, Prudential might even prove to be the best investment of the sector.

Same again?

On the whole, then, I still think Aviva edges ahead even after its impressive share price recovery, but there’s less in it these days — and if I had to make the choice again today the alternative candidates would be Old Mutual and Prudential.

Alan does not own any shares mentioned in this article.

More on Investing Articles

piggy bank, searching with binoculars
Investing For Beginners

Down 25% in a week and at 52-week lows, is this UK share now a bargain?

Jon Smith points out a UK share that has been beaten down recently, but could now be undervalued with an…

Read more »

Investing Articles

My favourite FTSE 100 growth stock jumped another 6% today but still trades at a 17% discount!

Harvey Jones is a massive fan of this growth stock and is thrilled to see its shares are climbing again…

Read more »

Elderly, couple hiking and bird watching with adventure outdoor, hike together and fitness for active lifestyle. Nature, trekking and senior man pointing and woman with binocular, freedom and travel.
Investing Articles

Here’s what £5,000 in a best-buy Cash ISA could be worth in July 2027

Harvey Jones says there are some decent Cash ISA rates on the market today but in the longer run stocks…

Read more »

British pound data
Investing Articles

Here’s a £20,000 ISA offering £1,320 a year in passive income

Ben McPoland highlights a five-stock portfolio that could generate a very attractive level of tax-free annual passive income.

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Dividend Shares

By July 2027, £8k paid into a Cash ISA could be worth this much…

Jon Smith explains the benefits of a Cash ISA, but talks through how the elevated reward from dividend shares could…

Read more »

Happy couple hiking together in mountains with backpacks
Investing Articles

Age 50 with £100k in a SIPP? Here’s what it could be worth by age 65….

Harvey Jones does his sums to show how a decent sum of money in a Self-Invested Personal Pension (SIPP) may…

Read more »

Joyful mature couple having fun together enjoying vacation on city street. Two retired older people enjoying time together during autumn holidays or weekend getaway
Investing Articles

How much would a 35-year-old need to save to retire early with a second income?

Mark Hartley details exactly how much second income a young investor could expect to earn from savings if they aim…

Read more »

photo of Union Jack flags bunting in local street party
Investing Articles

Here’s what £20,000 invested in the FTSE 100 in July 2025 is worth today…

Harvey Jones flags up just how well the FTSE 100 has done over the last year, and picks out a…

Read more »